Fortune Pehli Dhaar First Pressed Kachi Ghani Mustard Oil 1
Smart Rank ⓘ
82/100
Based on Market Score (80/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Experience the rich and authentic taste of Fortune Pehli Dhaar Mustard Oil, perfect for enhancing your favorite Indian dishes.
- Crafted using the traditional kachi ghani method, this oil retains the natural flavor and aroma of fresh mustard seeds.
- Packed with natural nutrients and antioxidants, this premium cooking oil supports your health while adding flavor to meals.
- Versatile for sautéing, frying, and marinating, this mustard oil is ideal for curries, dals, vegetables, and meats.
Market-Based Score (India)
80/100 (4.00/5)
Good value Fortune Pehli Dhaar offers a strong blend of quality and brand trust in the mustard oil segment.
Reviews across marketplaces
| Platform | Rating | Reviews |
|---|---|---|
| amazon | 4.4★ | 771 |
| Total / Avg | 4.40★ | 771 |
Consensus:
4.40★ from 771 total reviews
Rs.225.00 Rs.230.00
Best price from
Amazon.in
Amazon.in
Key Features
| Category | Cooking Oil |
|---|---|
| Type | Mustard Oil |
| Volume | 1 L |
| Extraction Method | Cold Press |
| Flavor | Rich and Authentic |
| Nutrients | Natural Nutrients and Antioxidants |
| Usage | Sautéing, Frying, Seasoning, Marinating |
| Pros | Versatile for Various Dishes |
| Cons | Strong Aroma and Flavor |
Details
Fortune Pehli Dhaar First Pressed Kachi Ghani Mustard Oil is a premium quality cooking oil made from fresh mustard seeds using the traditional cold press extraction method. This ensures that the natural flavor, color, and aroma of the mustard seeds are retained, providing a rich and authentic taste to your dishes.
Key Features:
- First pressed using traditional kachi ghani method
- Made from fresh, high-quality mustard seeds
- Rich in natural nutrients and antioxidants
- Retains natural flavor and aroma
- Adds a unique taste to your dishes
This mustard oil is ideal for those who appreciate the authentic taste and aroma of mustard in their cooking. It can be used for sautéing, frying, seasoning, and marinating a variety of Indian dishes such as curries, dals, vegetables, and meats.
Pros:
- Rich and authentic taste
- Made from fresh mustard seeds
- Retains natural nutrients and antioxidants
- Versatile for cooking various dishes
Cons:
- Strong aroma and flavor may not be suitable for everyone's taste preferences
- Packaging could be improved for better convenience and spill-proofing
Key Features:
- First pressed using traditional kachi ghani method
- Made from fresh, high-quality mustard seeds
- Rich in natural nutrients and antioxidants
- Retains natural flavor and aroma
- Adds a unique taste to your dishes
This mustard oil is ideal for those who appreciate the authentic taste and aroma of mustard in their cooking. It can be used for sautéing, frying, seasoning, and marinating a variety of Indian dishes such as curries, dals, vegetables, and meats.
Pros:
- Rich and authentic taste
- Made from fresh mustard seeds
- Retains natural nutrients and antioxidants
- Versatile for cooking various dishes
Cons:
- Strong aroma and flavor may not be suitable for everyone's taste preferences
- Packaging could be improved for better convenience and spill-proofing
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | First pressed kachi ghani oil is preferred for its health benefits and flavor. | Consumer Reports, Market Research |
| Brand Strength | 20 | 18 | Fortune is a well-recognized brand in India, known for quality oils. | Nielsen, Brand Equity |
| Category Momentum | 20 | 15 | The demand for healthy cooking oils is rising in India, boosting mustard oil sales. | Nielsen, Mintel |
| Price Positioning | 20 | 15 | Competitively priced within the premium mustard oil segment, appealing to health-conscious consumers. | Economic Times, Business Standard |
| Competition | 10 | 8 | Faces competition from other established brands but maintains a strong market presence. | Market Watch, Business Today |
| Use-case Advantage | 5 | 4 | Ideal for cooking and dressing, enhancing its versatility in Indian kitchens. | Food Industry News |
| Final Market Score | 100 | 80/100 (4.00/5) | Fortune Pehli Dhaar offers a strong blend of quality and brand trust in the mustard oil segment. | |
Market-Based Score
80/100 (4.00/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: First pressed kachi ghani oil is preferred for its health benefits and flavor.Sources: Consumer Reports, Market Research -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Fortune is a well-recognized brand in India, known for quality oils.Sources: Nielsen, Brand Equity -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: The demand for healthy cooking oils is rising in India, boosting mustard oil sales.Sources: Nielsen, Mintel -
Price Positioning 15/20
Weight: 20Contribution: 15Rationale: Competitively priced within the premium mustard oil segment, appealing to health-conscious consumers.Sources: Economic Times, Business Standard -
Competition 8/10
Weight: 10Contribution: 8Rationale: Faces competition from other established brands but maintains a strong market presence.Sources: Market Watch, Business Today -
Use-case Advantage 4/5
Weight: 5Contribution: 4Rationale: Ideal for cooking and dressing, enhancing its versatility in Indian kitchens.Sources: Food Industry News
Summary
Fortune Pehli Dhaar offers a strong blend of quality and brand trust in the mustard oil segment.
Quick Compare
Rs.230.00
⭐ Reviews Summary
✅ What Users Love
- High-quality, pure mustard oil with rich flavor.
- Cold-pressed method retains nutrients and aroma.
- Versatile for cooking, dressing, and health benefits.
⚠️ What to Watch
- Higher price compared to regular mustard oil.
- Packaging can be prone to leaks.
- Strong smell may not appeal to all users.
Rs.3,499.00
⭐ Reviews Summary
✅ What Users Love
- Light flavor enhances dishes without overpowering them
- Versatile for various cooking methods including deep frying
- High-quality imported product with good packaging
⚠️ What to Watch
- Some users find it too light for certain recipes
- Price may be higher compared to local alternatives
- Limited availability in some regions
Rs.1,300.00
⭐ Reviews Summary
✅ What Users Love
- Rich and authentic flavor
- High quality and purity
- Convenient glass packaging
⚠️ What to Watch
- Higher price compared to alternatives
- Limited availability in some regions
- Some customers report inconsistency in texture
Rs.880.00
⭐ Reviews Summary
✅ What Users Love
- High-quality mustard oil with a rich flavor.
- Good packaging that prevents leakage.
- Affordable price for the quantity offered.
⚠️ What to Watch
- Strong smell that may not be preferred by everyone.
- Some users reported a bitter taste in certain batches.
- Jar size may be too large for occasional users.
Where to Buy
Price Comparison
| STORE NAME | DESCRIPTION | PRICE | |
|---|---|---|---|
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More Detail
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Fortune Pehli Dhaar First Pressed Kachi Ghani Mustard Oil 1 L Estimated Delivery: 2-3 days
In Stock
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Rs.225.00 Rs.230.00 COD
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Fortune Pehli Dhaar First Pressed Kachi Ghani Mustard Oil 1 L Estimated Delivery: 2-3 days
In Stock
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