BELLAVITA Hydmatte FX Magic Concealer with SPF 20 and PA with Full Coverage Infused with Hyaluronic Acid Niacinamide Water Transfer Resistant Smooth Finish Warm Nude 6gm
Smart Rank ⓘ
40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Full coverage concealer ideal for blemishes and dark circles
- Infused with hyaluronic acid and niacinamide for skin hydration and brightening
- Water transfer resistant formula ensures long-lasting coverage
- Contains SPF 20 and PA for added sun protection
Market-Based Score (India)
66/100 (3.30/5)
Decent Competitively positioned high-coverage concealer with skincare benefits for the Indian market
Details
BELLAVITA Hydmatte FX Magic Concealer with SPF 20 and PA with Full Coverage Infused with Hyaluronic Acid Niacinamide Water Transfer Resistant Smooth Finish Warm Nude 6gm
Key Features: - Full coverage concealer - Infused with hyaluronic acid and niacinamide for skin benefits - Water transfer resistant - Smooth finish - Contains SPF 20 and PA for added sun protection
For whom: - Ideal for those looking for a high coverage concealer - Suitable for all skin types - Great for those looking for a concealer with added skincare benefits
Pros: - Provides full coverage for blemishes and dark circles - Contains hyaluronic acid and niacinamide for skin hydration and brightening - Water transfer resistant formula ensures long-lasting coverage - SPF 20 and PA provide sun protection - Leaves a smooth finish on the skin
Cons: - Limited shade range - May require setting powder for longer wear during hot weather
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Incorporates popular skincare ingredients and offers full coverage | Vogue |
Brand Strength | 20 | 10 | Established brand with good reputation in cosmetics industry | Euromonitor |
Category Momentum | 20 | 15 | Growing demand for high-coverage concealers in Indian market | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar high-end concealers in India | Elle |
Competition | 10 | 6 | Facing strong competition from established and emerging brands in the concealer market | Cosmopolitan |
Use-case Advantage | 5 | 5 | Water-resistant formula suitable for humid Indian climate | Grazia |
Final Market Score | 100 | 66/100 (3.30/5) | Competitively positioned high-coverage concealer with skincare benefits for the Indian market |
Market-Based Score
66/100 (3.30/5)
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Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Incorporates popular skincare ingredients and offers full coverageSources: Vogue -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Established brand with good reputation in cosmetics industrySources: Euromonitor -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for high-coverage concealers in Indian marketSources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar high-end concealers in IndiaSources: Elle -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing strong competition from established and emerging brands in the concealer marketSources: Cosmopolitan -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Water-resistant formula suitable for humid Indian climateSources: Grazia
Summary
Competitively positioned high-coverage concealer with skincare benefits for the Indian market
Quick Compare

Rs.399.00
⭐ Reviews Summary
✅ What Users Love
- Full coverage
- Water-resistant
- Smooth finish
⚠️ What to Watch
- Limited shade range
- May feel heavy on the skin
- Some users experienced creasing

Rs.399.00
⭐ Reviews Summary
✅ What Users Love
- Wide range of colors suitable for various skin tones.
- Smooth application with a blendable texture.
- Long-lasting wear throughout the day.
⚠️ What to Watch
- Some shades may appear too sheer on deeper skin tones.
- Packaging can be prone to breakage.
- Price point considered high for the quantity provided.

Rs.425.00
⭐ Reviews Summary
✅ What Users Love
- Effectively reduces dandruff and flakiness.
- Promotes hair growth and reduces hair fall.
- Natural ingredients with pleasant fragrance.
⚠️ What to Watch
- May take time to show noticeable results.
- Some users experience greasiness after application.
- Packaging can be improved for easier dispensing.

Rs.429.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting formula that stays put throughout the day.
- Versatile 2-in-1 product for both eyebrows and eyeliner.
- Smooth application with a good color payoff.
⚠️ What to Watch
- Can be difficult to remove completely.
- Some users find the shade selection limited.
- May dry out quickly if not stored properly.
Where to Buy
Price Comparison
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BELLAVITA Hydmatte FX Magic Concealer with SPF 20 and PA with Full Coverage Infused with Hyaluronic Acid Niacinamide Water Transfer Resistant Smooth Finish Warm Nude 6gm
In Stock
|
Rs.199.00 Rs.399.00 COD
|
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BELLAVITA Hydmatte FX Magic Concealer with SPF 20 and PA with Full Coverage Infused with Hyaluronic Acid Niacinamide Water Transfer Resistant Smooth Finish Warm Nude 6gm
In Stock
COD
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