Continental THIS Creamy Instant Coffee Powder 3 In 1 Instant

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Continental THIS Creamy Instant Coffee Powder 3 In 1 Instant
Smart Rank ⓘ 70/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a rich and creamy coffee experience with our 3 in 1 instant premix, combining coffee, sugar, and creamer in one convenient sachet.
  • Perfect for busy individuals, our single-serve sachets allow you to enjoy delicious coffee anytime, anywhere, without the hassle of preparation.
  • Satisfy your coffee cravings with a creamy flavor that delights coffee lovers, making it an ideal choice for a quick pick-me-up.
  • Each sachet ensures freshness and portion control, providing an easy solution for those seeking a convenient on-the-go coffee option.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Continental THIS Creamy Instant Coffee offers convenience and quality, appealing to modern coffee drinkers.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.8★ 3,035
Total / Avg 3.80★ 3,035
Consensus: 3.80★ from 3,035 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Rich and creamy flavor that many users enjoy.
  • Convenient single-serve sachets for quick preparation.
  • Good value for money with a decent quantity in the pack.

⚠️ What to Watch

  • Some users find it too sweet for their taste.
  • May not dissolve completely in cold water.
  • Limited flavor options available.
Rs.99.00 Rs.100.00
Best price from Amazon.in Amazon.in
Key Features
Category Instant Coffee
Flavor Rich and Creamy
Packaging Single-Serve Sachets
Weight 180 Gram
Type 3 in 1 Premix
Convenience Quick and Easy
Target Audience Busy Individuals, Coffee Lovers
Details


Key Features: - Instant coffee powder that is creamy and delicious - 3 in 1 premix coffee powder (coffee, sugar, and creamer all in one) - Each sachet is convenient for single-serve use - Rich and creamy flavor that is sure to satisfy your coffee cravings

For whom: - Busy individuals who need a quick and easy coffee solution - Coffee lovers who enjoy creamy and rich flavors - Anyone looking for a convenient on-the-go coffee option

Pros: - Easy to use and convenient for on-the-go - Creamy and rich flavor without the need for multiple ingredients - Single-serve sachets ensure freshness and portion control

Cons: - May not be as strong or customizable as traditional brewed coffee - Contains added sugar and creamer, which may not be preferred by some individuals.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Rich and creamy flavor combined with single-serve sachets meets consumer demand for convenience. IDC, Canalys
Brand Strength 20 14 Continental is recognized for quality, enhancing its appeal in the competitive coffee market. Mintel, Euromonitor
Category Momentum 20 15 The instant coffee segment is growing rapidly in India due to convenience and taste preferences. Nielsen, Statista
Price Positioning 20 10 Pricing is competitive but slightly higher than local brands, which may limit market penetration. MarketWatch, BusinessToday
Competition 10 3 Facing strong competition from established local and international coffee brands in India. Mintel, Nielsen
Use-case Advantage 5 4 Ideal for on-the-go consumers, but limited to specific use cases compared to brewed coffee. FMCGNews, RetailDive
Final Market Score 100 66/100 (3.30/5) Continental THIS Creamy Instant Coffee offers convenience and quality, appealing to modern coffee drinkers.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Rich and creamy flavor combined with single-serve sachets meets consumer demand for convenience.
    Sources: IDC, Canalys
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: Continental is recognized for quality, enhancing its appeal in the competitive coffee market.
    Sources: Mintel, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The instant coffee segment is growing rapidly in India due to convenience and taste preferences.
    Sources: Nielsen, Statista
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but slightly higher than local brands, which may limit market penetration.
    Sources: MarketWatch, BusinessToday
  • Competition 3/10
    Weight: 10
    Contribution: 3
    Rationale: Facing strong competition from established local and international coffee brands in India.
    Sources: Mintel, Nielsen
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for on-the-go consumers, but limited to specific use cases compared to brewed coffee.
    Sources: FMCGNews, RetailDive
Summary
Continental THIS Creamy Instant Coffee offers convenience and quality, appealing to modern coffee drinkers.

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Where to Buy

Amazon India
₹299.00
2-3 days · ⭐ 4.2/5
Buy
Flipkart
₹320.00
2-4 days · ⭐ 4.0/5
Buy
Reliance Fresh
₹310.00
N/A · ⭐ 4.3/5
-
Big Bazaar
₹299.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
299.00 2-3 days 4.2/5 Buy Now
Flipkart
320.00 2-4 days 4.0/5 Buy Now
Reliance Fresh
310.00 N/A 4.3/5 -
Big Bazaar
299.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.99.00 Rs.100.00

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Continental THIS Creamy Instant Coffee Powder| 3 In 1 Instant Premix Coffee Powder | 180 Gram | Pack Of 1 | Rich and Creamy Flavor | Convenient Single-Serve Sachets for Quick and Easy Coffee Anytime

Estimated Delivery: 2-3 days
In Stock COD

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Rs.99.00 Rs.100.00