Chemist At Play Gentle Exfoliating Face Scrub with Mandelic Acid and Walnuts - Removes Dead Skin, Blackheads, and Detans for Instant Glow - 100ml Face Scrub for Women and Men

Chemist At Play Gentle Exfoliating Face Scrub with Mandelic Acid and Walnuts is a powerful yet gentle scrub that effectively removes dead skin cells, blackheads, and impurities.

Key Features: - Contains mandelic acid and walnuts for exfoliation - Helps to detoxify and brighten the skin - Suitable for both women and men - Comes in a convenient 100ml size

This face scrub is ideal for those looking to improve the texture and appearance of their skin. It is suitable for all skin types, including sensitive skin.

Pros: - Gentle exfoliation that is suitable for all skin types - Contains natural ingredients like mandelic acid and walnuts - Helps to improve skin texture and appearance - Provides an instant glow after use Cons: - May not be suitable for those with nut allergies - Can be drying for some skin types

Overall, Chemist At Play Gentle Exfoliating Face Scrub with Mandelic Acid and Walnuts is a highly effective scrub that is suitable for both women and men looking to achieve smoother, brighter skin.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative formulation with mandelic acid and walnut for effective exfoliation.	Vogue
Brand Strength	20	18	Established brand with positive reputation in skincare sector.	Brandwatch
Category Momentum	20	15	Growing demand for natural skincare products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium face scrubs in the market.	Retail360
Competition	10	8	Facing competition from established and emerging brands in the exfoliating face scrub segment.	BeautyInsider
Use-case Advantage	5	5	Addresses common skin concerns like dead skin, blackheads, and tan removal.	Elle
Final Market Score	100	76/100 (3.80/5)	Innovative exfoliating face scrub with strong brand presence and competitive pricing.

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