IDELLA Car Windshield Glass Concentrated Washer Tablets Solid Car Effervescent Tablets Glass Solid Wiper Cleaning Tablets for Car Window

Key Features: - IDELLA Car Windshield Glass Concentrated Washer Tablets are easy to use and dissolve quickly in water - These tablets are formulated to effectively clean and remove dirt, grime, and bugs from your car windshield - The concentrated formula ensures a streak-free finish and helps to improve visibility while driving
For whom: - Car owners looking for a convenient and effective solution to keep their windshield clean and clear
Pros: - Easy to use and store - Concentrated formula for powerful cleaning - Helps to improve visibility while driving
Cons: - May need to use multiple tablets for heavily soiled windshields

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique solid tablet format for convenient windshield cleaning.	Overdrive, CarDekho
Brand Strength	20	10	Established brand reputation in car care segment.	Autocar, CarWale
Category Momentum	20	15	Growing demand for eco-friendly car care products in Indian market.	Mint, ET
Price Positioning	20	10	Competitively priced compared to similar glass cleaner tablets.	ZigWheels, Gaadi
Competition	10	6	Facing moderate competition from established windshield cleaner brands.	Team-BHP, Autoportal
Use-case Advantage	5	5	Effective cleaning solution for car windows with minimal effort.	CarTrade
Final Market Score	100	66/100 (3.30/5)	Innovative solid tablet glass cleaner with competitive pricing and growing market demand.

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