TEKCOOL Concentrated Automotive Glass Wiper Cleaning Tablets, Car Windshield Washer Solid Tablets, Glass Cleaner Tablets (Pack of 10),

Key Features: - Convenient and easy-to-use tablets - Concentrated formula for powerful cleaning - Safe for all types of automotive glass - Helps to remove dirt, grime, and bugs - Pack of 10 tablets for multiple uses

For whom: - Car owners looking for a quick and effective windshield cleaning solution - Drivers who want to maintain clear visibility on the road - Anyone who wants to keep their car looking clean and well-maintained

Pros: - Easy to use and dissolve in water - Leaves glass streak-free and crystal clear - Compact packaging for convenient storage in the car - Cost-effective solution compared to traditional liquid cleaners

Cons: - May not be as effective on heavily soiled glass surfaces - Tablets need to be dissolved in water before use, which can be a minor inconvenience at times.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative solid tablet format for convenient windshield cleaning appeals to Indian consumers.	Overdrive, ZigWheels
Brand Strength	20	15	TEKCOOL is a recognized brand in the automotive cleaning segment in India.	Autocar India, CarWale
Category Momentum	20	10	Growing demand for eco-friendly automotive cleaning solutions in Indian market.	Mint, ET
Price Positioning	20	10	Competitively priced compared to similar glass cleaner tablet products in the market.	CarDekho, Gaadi
Competition	10	6	Facing moderate competition from other established glass cleaner tablet brands in India.	AutoX, CarTrade
Use-case Advantage	5	5	Effective cleaning performance on automotive glass surfaces, meeting consumer expectations.	Team-BHP
Final Market Score	100	66/100 (3.30/5)	TEKCOOL Glass Wiper Cleaning Tablets offer a competitive solution in the growing Indian automotive glass cleaner market.

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