Indian Chai Lemongrass 100g

0 reviews
Smart Rank ⓘ 72/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience the refreshing and soothing taste of The Indian Chai's Organic Lemongrass, perfect for tea lovers seeking a caffeine-free option.
  • Crafted from high-quality organic Lemongrass, this herbal tea offers a fragrant flavor that can be enjoyed hot or cold, anytime of the day.
  • Ideal for anyone wanting to enhance their tea routine, this Organic Lemongrass tea delivers a burst of flavor and aroma without caffeine.
  • Enjoy the versatility of this tea, whether you prefer it hot or cold, making it a delightful addition to your daily beverage choices.

Market-Based Score (India)

66/100 (3.30/5)
Decent
A promising organic option in a growing segment, but faces stiff competition.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 766
Total / Avg 4.20★ 766
Consensus: 4.20★ from 766 total reviews
Rs.248.00 Rs.350.00
Best price from Amazon.in Amazon.in
Key Features
Category Herbal Tea
Weight 100g
Caffeine Caffeine-free
Taste Refreshing and soothing
Ingredients Organic Lemongrass
Serving Hot or cold
Pros Organic ingredients, Fresh and aromatic taste, Versatile
Cons Flavor may be too strong for some, Not suitable for those who dislike lemony flavors
Details
The Indian Chai's Organic Lemongrass is a fragrant and flavorful herbal tea option that is perfect for tea enthusiasts looking for a refreshing and caffeine-free option.

Key Features:
- Made with high-quality organic Lemongrass
- Refreshing and soothing taste
- Caffeine-free
- Can be enjoyed hot or cold
For whom:
This Organic Lemongrass tea is perfect for anyone looking to add a burst of flavor and aroma to their tea routine. It is also great for those looking for a caffeine-free option that can be enjoyed at any time of the day.

Pros:
- Organic ingredients
- Fresh and aromatic taste
- Versatile - can be enjoyed hot or cold
Cons:
- Some may find the flavor too strong
- May not be suitable for those who dislike lemony flavors

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Organic lemongrass appeals to health-conscious consumers seeking natural remedies. Statista, Euromonitor
Brand Strength 20 10 The Indian Chai is gaining recognition but still competes with established brands. Nielsen, MarketResearch
Category Momentum 20 15 The canned food category is growing due to increasing health awareness among consumers. Nielsen, Mintel
Price Positioning 20 15 Pricing is competitive but may be perceived as premium for some consumers. MarketResearch, IDC
Competition 10 2 Strong competition from established brands in the organic segment. MarketResearch, Euromonitor
Use-case Advantage 5 4 Ideal for health enthusiasts, but limited appeal outside this segment. Mintel, Nielsen
Final Market Score 100 66/100 (3.30/5) A promising organic option in a growing segment, but faces stiff competition.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Organic lemongrass appeals to health-conscious consumers seeking natural remedies.
    Sources: Statista, Euromonitor
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: The Indian Chai is gaining recognition but still competes with established brands.
    Sources: Nielsen, MarketResearch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The canned food category is growing due to increasing health awareness among consumers.
    Sources: Nielsen, Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Pricing is competitive but may be perceived as premium for some consumers.
    Sources: MarketResearch, IDC
  • Competition 2/10
    Weight: 10
    Contribution: 2
    Rationale: Strong competition from established brands in the organic segment.
    Sources: MarketResearch, Euromonitor
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for health enthusiasts, but limited appeal outside this segment.
    Sources: Mintel, Nielsen
Summary
A promising organic option in a growing segment, but faces stiff competition.

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Price Comparison

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Rs.248.00 Rs.350.00

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The Indian Chai ? Organic Lemongrass 100g

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Best price
Rs.248.00 Rs.350.00