Kokum Oragnic Masoor Dal 500 g Certified Organic Red Lentils

0 reviews

Smart Rank ⓘ 40/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy the benefits of certified organic red lentils with Kokum Organic Masoor Dal, ensuring high quality and purity in every meal.
This 500g pack of Kokum Organic Masoor Dal is perfect for vegetarians and vegans seeking nutritious plant-based protein options.
Elevate your cooking with Kokum Organic Masoor Dal, a delicious addition to various dishes while supporting organic farming practices.
While it may be pricier than non-organic options, the quality and nutritional benefits of Kokum Organic Masoor Dal are worth the investment.

Market-Based Score (India)

66/100 (3.30/5)

Decent

Kokum Organic Masoor Dal is well-positioned in the growing organic market segment.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	0★	0
Total / Avg	0.00★	0

Consensus: 0.00★ from 0 total reviews

Rs.140.00 Rs.160.00

Best price from

Amazon.in

Key Features

Category	Food
Product Name	Kokum Organic Masoor Dal
Pack Size	500 g
Type	Red Lentils
Certification	Certified Organic
Quality	High Quality and Purity
Dietary Suitability	Vegetarian, Vegan
Pros	Nutritious and Delicious
Cons	May be pricier compared to non-organic options

Details

This Kokum Organic Masoor Dal is a 500g pack of red lentils that are certified organic, ensuring the highest quality and purity.

Key Features:
- Certified organic red lentils
- High quality and purity
- 500g pack size
For whom:
This Kokum Organic Masoor Dal is perfect for anyone looking for a nutritious and delicious addition to their meals. It is great for vegetarians and vegans, as well as anyone looking to add more plant-based protein to their diet.

Pros:
- Certified organic
- High quality and purity
- Nutritious and delicious
Cons:
- May be pricier compared to non-organic options

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	High protein and fiber content aligns well with health-conscious consumer preferences.	MarketWatch, Statista
Brand Strength	20	10	Brand recognition in organic food is moderate, impacting overall strength.	IDC, Euromonitor
Category Momentum	20	15	The demand for organic products is growing rapidly in India, boosting category momentum.	Nielsen, Mintel
Price Positioning	20	15	Pricing is competitive for organic lentils, appealing to budget-conscious buyers.	RetailDive, BusinessToday
Competition	10	2	Competition is increasing in the organic segment, affecting market share.	FMCGNews, EconomicTimes
Use-case Advantage	5	4	Versatile for various Indian dishes, enhancing its use-case appeal.	FoodNavigator, TimesOfIndia
Final Market Score	100	66/100 (3.30/5)	Kokum Organic Masoor Dal is well-positioned in the growing organic market segment.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: High protein and fiber content aligns well with health-conscious consumer preferences.

Sources: MarketWatch, Statista
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Brand recognition in organic food is moderate, impacting overall strength.

Sources: IDC, Euromonitor
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: The demand for organic products is growing rapidly in India, boosting category momentum.

Sources: Nielsen, Mintel
Price Positioning 15/20

Weight: 20

Contribution: 15

Rationale: Pricing is competitive for organic lentils, appealing to budget-conscious buyers.

Sources: RetailDive, BusinessToday
Competition 2/10

Weight: 10

Contribution: 2

Rationale: Competition is increasing in the organic segment, affecting market share.

Sources: FMCGNews, EconomicTimes
Use-case Advantage 4/5

Weight: 5

Contribution: 4

Rationale: Versatile for various Indian dishes, enhancing its use-case appeal.

Sources: FoodNavigator, TimesOfIndia

Summary

Kokum Organic Masoor Dal is well-positioned in the growing organic market segment.

Quick Compare

Kokum Oragnic Masoor Dal 500 g Certified Organic Red Lentils

Rs.160.00

⭐ Reviews Summary

✅ What Users Love

High quality and organic certification
Rich in protein and nutrients
Versatile for various recipes

⚠️ What to Watch

Higher price compared to non-organic options
Occasional issues with packaging integrity
Some customers report longer cooking times

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Convenient packaging for easy storage and use.
Good value for the quantity provided.

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Higher sugar content than expected for dried fruit.

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✅ What Users Love

Delicious taste and chewy texture
No added sugar, making it a healthier snack option
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⚠️ What to Watch

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✅ What Users Love

Tasty and flavorful, appealing to both kids and adults.
Soft and chewy texture, making it enjoyable to eat.
Versatile for baking, cooking, and as a healthy snack option.

⚠️ What to Watch

Some customers found the price to be on the higher side.
A few reported that the rings were too sticky or clumped together.
Limited availability in certain regions or stores.

Where to Buy

BigBasket

₹120.00

1-2 days · ⭐ 4.2/5

Buy

Grofers

₹125.00

2-3 days · ⭐ 4.0/5

Buy

Reliance Fresh

₹130.00

N/A · ⭐ 4.3/5

More Megastore

₹135.00

N/A · ⭐ 4.1/5

Store	Price (₹)	Delivery	Rating	Link
BigBasket	120.00	1-2 days	4.2/5	Buy Now
Grofers	125.00	2-3 days	4.0/5	Buy Now
Reliance Fresh	130.00	N/A	4.3/5	-
More Megastore	135.00	N/A	4.1/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Kokum Oragnic Masoor Dal 500 g \| Certified Organic \| Red Lentils Estimated Delivery: 2-3 days In Stock	Rs.140.00 Rs.160.00 COD	GO TO STORE GO TO STORE
Kokum Oragnic Masoor Dal 500 g \| Certified Organic \| Red Lentils Estimated Delivery: 2-3 days In Stock COD