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Swad Digestive Toffee - Masala Flavor 200 Candies Jar

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Swad Digestive Toffee - Masala Flavor 200 Candies Jar
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a unique taste experience with 200 pieces of Digestive Tangy Indian Masala Flavour Sweet Toffee candies in one jar.
  • Savor the tangy and spicy Indian masala flavor that excites your taste buds with every chew of these delightful toffees.
  • These candies not only satisfy your sweet tooth but also aid digestion, making them a perfect post-meal treat.
  • With 200 candies in a convenient jar, you'll have plenty to share or enjoy on your own, making it a great value for flavor lovers.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Well-positioned in the Indian market with strong brand and unique flavor offering.

⭐ Reviews Summary

✅ What Users Love

  • Unique tangy flavor that appeals to many customers.
  • Large quantity of candies in a jar, providing good value for money.
  • Attractive packaging that makes it suitable for gifting.

⚠️ What to Watch

  • Some customers find the flavor too strong or overwhelming.
  • A few reports of candies being hard or stale upon arrival.
  • Not suitable for those who prefer sweeter or milder flavors.
Rs.266.00 Rs.295.00
Best price from Amazon.in Amazon.in
Key Features
Category Candy
Flavour Tangy Indian Masala
Quantity 200 Candies
Texture Sweet Toffee
Digestive Properties Yes
Pros Unique Flavour, Digestive Benefits, Large Quantity
Cons Spicy Flavor, Limited Availability
Details
This Swad Candy Jar is filled with 200 pieces of Digestive Tangy Indian Masala Flavour Sweet Toffee candies, perfect for those who enjoy a burst of unique flavors in their mouth. Key Features: - Indian Masala Flavour: Offers a tangy and spicy taste that is sure to excite your taste buds. - Digestive Properties: Helps in aiding digestion after a meal, making it a great post-meal treat. - Sweet Toffee Texture: Provides a satisfying chewy texture with a hint of sweetness. For whom: This candy jar is perfect for individuals who enjoy trying new and exotic flavors, especially those who appreciate Indian spices and tangy tastes in their candies. Pros: - Unique Flavour: Offers a one-of-a-kind taste experience that is different from traditional sweet candies. - Digestive Benefits: Provides a tasty way to aid digestion after meals. - Large Quantity: Comes in a convenient jar filled with 200 candies, ensuring you have plenty to enjoy. Cons: - Spicy Flavor: May not be suitable for individuals who prefer milder or sweeter candies. - Limited Availability: Due to its unique flavor, this candy jar may not be widely available in all stores. Overall, the Swad Candy Jar Digestive Tangy Indian Masala Flavour Sweet Toffee is a must-try for those who want to add a new twist to their candy collection. Enjoy the burst of Indian spices in every bite!

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Unique Indian masala flavor appeals to local taste preferences. Retail360
Brand Strength 20 10 Established brand with loyal customer base. Brand Equity
Category Momentum 20 15 Growing demand for digestive candies in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. PriceBaba
Competition 10 6 Facing moderate competition from other local and international brands. MarketWatch
Use-case Advantage 5 5 Convenient packaging for on-the-go snacking. GroceryRetailer
Final Market Score 100 66/100 (3.30/5) Well-positioned in the Indian market with strong brand and unique flavor offering.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Unique Indian masala flavor appeals to local taste preferences.
    Sources: Retail360
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with loyal customer base.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for digestive candies in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: PriceBaba
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other local and international brands.
    Sources: MarketWatch
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Convenient packaging for on-the-go snacking.
    Sources: GroceryRetailer
Summary
Well-positioned in the Indian market with strong brand and unique flavor offering.

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