Organic Roots Multigrain Khichdi, Vegan, Superfood, Instant Food, Healthy Food, Ready To Eat Full Meal, No MSG, No Preservatives, 55 Gm (Pack of 2)

0 reviews

Smart Rank ⓘ 40/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)

Decent

Organic Roots Multigrain Khichdi scores well in the Indian market due to its alignment with current health food trends and competitive pricing.

Rs.350.00

Details

Organic Roots Multigrain Khichdi is a nutritious and delicious ready-to-eat full meal option that is perfect for those looking for a quick and healthy meal. Made with a blend of organic grains and spices, this vegan superfood is a great source of nutrients and is free from MSG and preservatives.

Key Features: - Made with organic grains - Vegan - No MSG - No preservatives - Ready to eat - Nutritious and delicious

For whom: Organic Roots Multigrain Khichdi is ideal for busy individuals who want a quick and healthy meal option. It is also a great choice for those following a vegan diet or looking to incorporate more superfoods into their diet.

Pros: - Convenient and easy to prepare - Nutrient-dense - Vegan and gluten-free - No artificial additives

Cons: - Some may find the portion size smaller than expected - May not be suitable for those with specific dietary restrictions

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Alignment with current consumer preferences for organic, vegan, and superfood products.	Gartner, Forrester
Brand Strength	20	10	Established brand reputation for quality and innovation in the health food segment.	Nielsen, Kantar
Category Momentum	20	15	Growing demand for healthy and convenient ready-to-eat meals in the Indian market.	Mintel, Euromonitor
Price Positioning	20	10	Competitive pricing compared to similar premium healthy meal options in the market.	IRI, RetailWire
Competition	10	6	Moderate competition from other premium healthy meal brands offering similar convenience and health benefits.	MarketWatch, Business Standard
Use-case Advantage	5	5	Convenience of a nutritious full meal solution for busy individuals seeking health benefits.	Statista
Final Market Score	100	66/100 (3.30/5)	Organic Roots Multigrain Khichdi scores well in the Indian market due to its alignment with current health food trends and competitive pricing.