True Elements Fruit & Nut Crunch Muesli 700g - Buy 1 Get 1 FREE | Fruit and Nuts | Cereals for Breakfast | Rich in Fibre | Muesli with Oats and Nuts

About Product: True Elements Fruit & Nut Crunch Muesli is a delicious blend of crunchy nuts, wholesome oats, and dried fruits. It is a perfect breakfast option for those looking for a healthy and filling meal to start their day.

Key Features: - Rich in fiber, keeping you full for longer - Contains a mix of fruits and nuts for added nutrition and crunch - No added sugar, making it a healthier choice - Comes in a value pack of 700g with a Buy 1 Get 1 Free offer

For whom: This muesli is ideal for health-conscious individuals who want to kickstart their day with a nutritious and tasty breakfast. It is suitable for all age groups and can be enjoyed by the whole family.

Pros: - Great source of fiber and nutrients - Crunchy texture adds to the overall eating experience - Convenient and easy to prepare - Offers a good value with the Buy 1 Get 1 Free deal

Cons: - Some may find the nuts a bit too crunchy - May not be suitable for those with nut allergies - Packaging could be more environmentally friendly

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a good mix of fruits, nuts, and fiber, aligning with consumer preferences.	Retail360
Brand Strength	20	10	Established brand with good reputation for quality products.	Brand Equity
Category Momentum	20	15	Growing demand for healthy breakfast options in Indian market.	Mintel
Price Positioning	20	10	Competitively priced for the value it offers compared to similar products.	PriceWatch
Competition	10	6	Facing moderate competition from other established muesli brands in the market.	GroceryInsight
Use-case Advantage	5	5	Convenient breakfast option for busy individuals seeking a nutritious meal.	FoodieTrends
Final Market Score	100	66/100 (3.30/5)	True Elements Fruit & Nut Crunch Muesli 700g offers a balanced mix of ingredients at a competitive price point in the Indian market.

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