Kellogg's Chocos, High in Protein, B Vitamins, Calcium And Iron, 1.2kg Pack + Kellogg's Muesli with 20% Nuts Delight Pouch, 500 g

Kellogg's Chocos is a popular breakfast cereal that is loved by kids and adults alike. It is high in protein, B vitamins, calcium, and iron, making it a nutritious choice to start your day with. The 1.2kg pack ensures you have enough to last you for a long time.

Kellogg's Muesli with 20% Nuts Delight Pouch is a delicious blend of crunchy nuts, fruits, and whole grains. It is a great source of energy and nutrients, making it a perfect breakfast option for those looking for a healthy start to their day. The 500g pack is ideal for those who want to try out this nutritious option.

Kellogg's Chocos and Muesli combo pack is suitable for anyone looking for a nutritious and delicious breakfast option. Whether you are a busy professional, a student, or a parent looking to provide a healthy start to your family, this combo pack is perfect for you. It is also a great option for those who are looking to add more protein, vitamins, and minerals to their diet.

Pros: - High in protein, B vitamins, calcium, and iron - Delicious and crunchy - Convenient pack sizes - Perfect for breakfast on the go

Cons: - May contain added sugars - Not suitable for those with nut allergies - Some may find the price on the higher side

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Kellogg's Chocos and Muesli offer a good mix of protein, vitamins, and nuts.	Retail360
Brand Strength	20	18	Kellogg's is a well-established brand with high brand recall in India.	Brand Equity
Category Momentum	20	15	Growing demand for healthy breakfast options in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	IRI
Competition	10	0	Intense competition in the muesli segment from both local and global brands.	Euromonitor
Use-case Advantage	5	3	Convenient and nutritious breakfast option for busy individuals.	Grocery Times
Final Market Score	100	66/100 (3.30/5)	Kellogg's Chocos and Muesli combo offers a strong value proposition in the competitive Indian muesli market.

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