Yardley London Shower Gel Floral Essence With Natural Floral Oils Of Gardenia Waterlily No Parabens No Silicones 500ml

Yardley London Shower Gel Floral Essence With Natural Floral Oils Of Gardenia Waterlily No Parabens No Silicones 500ml

This Yardley London Shower Gel is infused with natural floral oils of gardenia and waterlily, giving you a refreshing and uplifting shower experience. Free from parabens and silicones, this shower gel is gentle on the skin while providing a luxurious lather that cleanses and moisturizes effectively.

Key features of this shower gel include its floral essence with natural floral oils, its generous 500ml size that lasts a long time, and its gentle formula that is suitable for daily use. The refreshing scent of gardenia and waterlily lingers on the skin, leaving you feeling rejuvenated and ready to start your day.

This shower gel is perfect for those who enjoy floral scents and want a gentle yet effective cleansing experience. The natural oils of gardenia and waterlily provide a soothing and calming effect, making it ideal for relaxing showers at the end of a long day.

Pros: - Refreshing floral scent - Gentle formula suitable for daily use - Moisturizes and cleanses effectively Cons: - Some may find the scent too strong - Not suitable for those with sensitive skin or allergies to floral scents.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Natural floral oils and absence of parabens/silicones align with current consumer preferences.	Euromonitor
Brand Strength	20	18	Yardley London is a well-established brand known for quality products.	Brandwatch
Category Momentum	20	15	Growing demand for premium body wash gels in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium body wash gels in India.	Retail Gazette
Competition	10	8	Facing strong competition from other established premium body wash gel brands in India.	Nielsen
Use-case Advantage	5	5	Large 500ml size offers long-lasting usage, appealing to value-conscious consumers.	Kantar
Final Market Score	100	76/100 (3.80/5)	Yardley London Shower Gel Floral Essence is well-positioned in the premium body wash gel segment in India.

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