Purenso Select Coco Glucoside 100g I Natural Surfactant for Skin Shampoo Body Wash Shower Gel

Purenso Select Coco Glucoside 100g I Natural Surfactant for Skin Shampoo Body Wash Shower Gel

Purenso Select Coco Glucoside is a natural surfactant that is perfect for use in skin care products such as shampoos, body washes, and shower gels.

Key Features:
- Made from coconut oil and glucose
- Gentle on the skin and suitable for all skin types
- Produces a rich lather and effectively cleanses the skin
- Biodegradable and environmentally friendly

For whom:
Purenso Select Coco Glucoside is ideal for individuals who prefer natural and gentle ingredients in their skin care products. It is suitable for all skin types, including sensitive skin.

Pros:
- Natural and environmentally friendly
- Gentle and non-irritating on the skin
- Produces a luxurious lather

Cons:
- Some users may find it less foamy compared to synthetic surfactants
- Can be more expensive than traditional surfactants

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Coco Glucoside is a popular natural surfactant in skincare.	Gartner
Brand Strength	20	15	Strong brand reputation in natural skincare products.	Brandwatch
Category Momentum	20	10	Body wash gels in high demand due to hygiene awareness.	Mintel
Price Positioning	20	10	Competitively priced compared to similar natural products.	Euromonitor
Competition	10	6	Facing moderate competition from established and new brands.	Forbes
Use-case Advantage	5	5	Versatile product suitable for various skin and hair types.	Statista
Final Market Score	100	66/100 (3.30/5)	Strong brand with competitive pricing and versatile usage, facing moderate competition.

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