PROJECT TIGER Forest Rain Body Wash For Men By 300Ml Oak Moss Designer Fragrance Salicylic Acid 1 Niacinamide 1 Hyaluronic Acid 2 Sls Paraben Free All Skin Types

PROJECT TIGER Forest Rain Body Wash For Men By 300Ml Oak Moss Designer Fragrance Salicylic Acid 1 Niacinamide 1 Hyaluronic Acid 2 Sls Paraben Free All Skin Types

Key Features: - Contains Oak Moss Designer Fragrance for a refreshing and luxurious scent - Infused with Salicylic Acid to help unclog pores and prevent acne - Includes Niacinamide to improve skin texture and reduce redness - Formulated with Hyaluronic Acid for deep hydration and a plump, youthful look - SLS and Paraben free for a gentle and safe cleansing experience - Suitable for all skin types, including sensitive skin

For whom: - Men looking for a high-quality body wash that not only cleanses but also provides skincare benefits - Individuals with different skin types who want a refreshing and invigorating shower experience - Those who prefer products with natural fragrances and ingredients

Pros: - Luxurious Oak Moss scent that lasts long after showering - Effective in unclogging pores and preventing acne - Helps in improving skin texture and reducing redness - Provides deep hydration for supple and healthy skin - Free from harsh chemicals like SLS and Parabens

Cons: - May not be suitable for individuals with specific allergies to any of the ingredients - Some users may find the fragrance too strong for their preference

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative formulation with popular skin-friendly ingredients.	Vogue
Brand Strength	20	10	Established brand with loyal customer base in India.	Brand Equity
Category Momentum	20	15	Growing demand for premium body wash gels in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar luxury body wash gels.	Business Standard
Competition	10	6	Facing strong competition from established and emerging brands in the segment.	ET Retail
Use-case Advantage	5	5	Tailored for men's skincare needs, offering unique benefits.	GQ India
Final Market Score	100	66/100 (3.30/5)	Well-positioned premium body wash gel for men in the competitive Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
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Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—