Pears Soft Fresh Shower Gel 250 ml

Pears Soft Fresh Shower Gel 250 ml

About Product: Pears Soft Fresh Shower Gel is a gentle and nourishing body wash that is suitable for daily use. It is formulated with 100% natural ingredients and has a refreshing fragrance that leaves your skin feeling clean and moisturized.

Key Features: - Contains glycerin to hydrate and soften the skin - Mild and gentle formula suitable for all skin types - Dermatologically tested and pH balanced

For whom: Pears Soft Fresh Shower Gel is ideal for anyone looking for a mild and moisturizing body wash that won't strip their skin of its natural oils. It is suitable for both men and women of all ages.

Pros: - Refreshing fragrance - Leaves skin feeling soft and hydrated - Suitable for daily use

Cons: - Some users may find the scent too strong - May not lather as much as other shower gels

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers unique skin-nourishing ingredients.	Vogue
Brand Strength	20	18	Established brand with strong consumer loyalty.	Brand Equity
Category Momentum	20	15	Growing demand for body wash gels in Indian market.	Mintel
Price Positioning	20	15	Competitively priced compared to similar products.	Retail360
Competition	10	5	Facing moderate competition from other popular brands.	Business Today
Use-case Advantage	5	3	Suitable for daily use by all skin types.	Elle
Final Market Score	100	76/100 (3.80/5)	Well-positioned body wash gel with strong brand and features.

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