Mysore sandal Body wash 200ml Carton

Mysore sandal Body wash 200ml Carton

About Product: Mysore Sandal Body Wash is a luxurious and moisturizing body wash that is infused with the iconic fragrance of Mysore Sandalwood. It is made with natural ingredients and is gentle on the skin, leaving it feeling soft and refreshed. Key Features: - Infused with the authentic fragrance of Mysore Sandalwood - Moisturizing formula to keep the skin hydrated - Made with natural ingredients - Gentle on the skin - Leaves the skin feeling soft and refreshed For whom: This body wash is suitable for anyone looking for a luxurious and indulgent shower experience. It is perfect for those who love the classic scent of sandalwood and want to pamper themselves with a high-quality body wash. Pros: - Authentic fragrance of Mysore Sandalwood - Moisturizing formula - Gentle on the skin - Leaves skin feeling soft and refreshed Cons: - Some may find the scent too strong - Not suitable for those with sensitivities to fragrance ingredients

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Well-matched features to meet consumer needs.	Retail360, IRI
Brand Strength	20	18	Strong brand recognition and loyalty in India.	Brand Equity, Nielsen
Category Momentum	20	15	Growing demand for body wash gels in Indian market.	Mintel, Euromonitor
Price Positioning	20	10	Competitive pricing compared to similar products.	Kantar, GfK
Competition	10	8	Facing moderate competition from established brands.	MarketWatch, Forbes
Use-case Advantage	5	5	Offers unique benefits for specific skin types.	AC Nielsen
Final Market Score	100	76/100 (3.80/5)	Strong brand with competitive pricing and good feature fit.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—