Dhathri Ayurveda Anti Bacterial Neem Body Wash Pack of 2 2 x 200 ml

Dhathri Ayurveda Anti Bacterial Neem Body Wash Pack of 2 2 x 200 ml

This Dhathri Ayurveda Neem Anti-Bacterial Body Wash comes in a pack of two bottles, each containing 200 ml of product. This body wash is infused with the goodness of neem, known for its anti-bacterial properties that help cleanse and nourish the skin.

Key features of this body wash include its natural formulation, free from harmful chemicals and parabens. It helps in getting rid of dirt, impurities, and bacteria from the skin, leaving it clean and refreshed.

This body wash is suitable for all skin types, making it ideal for both men and women. It is especially beneficial for those with sensitive or acne-prone skin, as neem helps in soothing and healing skin irritations.

Pros: - Natural and Ayurvedic formulation - Anti-bacterial properties of neem - Suitable for all skin types Cons: - Some may find the fragrance too strong - Packaging could be improved for easier dispensing of the product

Overall, the Dhathri Ayurveda Neem Anti-Bacterial Body Wash is a great choice for those looking for a natural and effective body wash that cleanses and protects the skin.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Neem's antibacterial properties align well with current consumer preferences	Euromonitor
Brand Strength	20	15	Dhathri Ayurveda's strong reputation in the Ayurvedic market	Brand Equity
Category Momentum	20	10	Growing demand for natural body care products in Indian market	Mintel
Price Positioning	20	10	Competitively priced for a premium Ayurvedic body wash	Retail360
Competition	10	6	Facing competition from established Ayurvedic and international brands	Kantar
Use-case Advantage	5	5	Addresses the need for natural antibacterial body wash solutions	AC Nielsen
Final Market Score	100	66/100 (3.30/5)	Strong brand and feature fit position Dhathri Neem Body Wash well in the Indian market.

Factor	Rating (out of 5)	Notes
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