mCaffeine Espresso Body Wash 300ml
Smart Rank ⓘ
40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Energizing espresso coffee body wash for soft, smooth skin
- Natural AHA helps remove tan and dead skin cells
- Leaves skin rejuvenated and refreshed
- Convenient 300ml coffee cup packaging for versatile use
Market-Based Score (India)
66/100 (3.30/5)
Decent Premium coffee-infused body wash with natural AHA, suitable for both men and women, positioned well in the growing Indian market.
Details
About Product:
mCaffeine Exfoliating Espresso Coffee Body Wash is a unique product that combines the goodness of coffee with natural AHA to effectively remove tan and exfoliate the skin. This energizing shower gel is suitable for both men and women, making it a versatile product for all skin types.
Key Features: - Contains espresso coffee for a refreshing and energizing shower experience - Natural AHA helps in removing tan and dead skin cells - Leaves the skin soft, smooth, and rejuvenated - Comes in a convenient 300ml coffee cup packaging
For whom: This Exfoliating Espresso Coffee Body Wash is perfect for anyone looking to rejuvenate and refresh their skin. It is especially beneficial for those with tan or dull skin, as it helps in gently exfoliating and brightening the skin.
Pros & Cons: Pros: - Energizing coffee fragrance - Helps in tan removal and exfoliation - Suitable for all skin types - Convenient packaging Cons: - May not be suitable for individuals with sensitive skin - Some may find the coffee fragrance overwhelming
Key Features: - Contains espresso coffee for a refreshing and energizing shower experience - Natural AHA helps in removing tan and dead skin cells - Leaves the skin soft, smooth, and rejuvenated - Comes in a convenient 300ml coffee cup packaging
For whom: This Exfoliating Espresso Coffee Body Wash is perfect for anyone looking to rejuvenate and refresh their skin. It is especially beneficial for those with tan or dull skin, as it helps in gently exfoliating and brightening the skin.
Pros & Cons: Pros: - Energizing coffee fragrance - Helps in tan removal and exfoliation - Suitable for all skin types - Convenient packaging Cons: - May not be suitable for individuals with sensitive skin - Some may find the coffee fragrance overwhelming
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Unique formulation with natural AHA and coffee extracts aligns with current consumer preferences for natural ingredients. | Euromonitor |
Brand Strength | 20 | 10 | mCaffeine is a well-known brand in the personal care segment in India. | Brandwatch |
Category Momentum | 20 | 15 | Growing demand for premium body wash products in Indian market. | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar premium body wash products in the market. | Retail360 |
Competition | 10 | 6 | Facing competition from established brands offering similar coffee-infused body wash products. | Nielsen |
Use-case Advantage | 5 | 5 | Offers tan removal and energizing properties, catering to the needs of both men and women. | Kantar |
Final Market Score | 100 | 66/100 (3.30/5) | Premium coffee-infused body wash with natural AHA, suitable for both men and women, positioned well in the growing Indian market. |
Market-Based Score
66/100 (3.30/5)
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Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Unique formulation with natural AHA and coffee extracts aligns with current consumer preferences for natural ingredients.Sources: Euromonitor -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: mCaffeine is a well-known brand in the personal care segment in India.Sources: Brandwatch -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for premium body wash products in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar premium body wash products in the market.Sources: Retail360 -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing competition from established brands offering similar coffee-infused body wash products.Sources: Nielsen -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Offers tan removal and energizing properties, catering to the needs of both men and women.Sources: Kantar
Summary
Premium coffee-infused body wash with natural AHA, suitable for both men and women, positioned well in the growing Indian market.
Quick Compare

Rs.399.00
⭐ Reviews Summary
✅ What Users Love
- Invigorating coffee fragrance
- Effective exfoliation with natural AHA
- Leaves skin soft and smooth
⚠️ What to Watch
- Some users found the coffee scent too strong
- May not be suitable for sensitive skin
- Price point is higher compared to other body washes

Rs.249.00
⭐ Reviews Summary
✅ What Users Love
- Effective at removing water and streaks from various surfaces.
- Lightweight and easy to handle for quick cleaning.
- Versatile use for windows, car windshields, and mirrors.
⚠️ What to Watch
- Durability concerns with the squeegee material over time.
- Random color selection may not appeal to all buyers.
- Some users find the size too small for larger surfaces.

Rs.999.00
⭐ Reviews Summary
✅ What Users Love
- Effective stain removal and cleaning power
- Suitable for both machine and hand wash use
- Concentrated formula offers good value for money
⚠️ What to Watch
- Strong fragrance may not be suitable for sensitive users
- Packaging can be difficult to pour without spilling
- Some users report residue left on clothes after washing
Where to Buy
₹449.00
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₹449.00
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Price Comparison
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mCaffeine Exfoliating Espresso Coffee Body Wash with Natural AHA Tan Removal Body Wash for Soft Smooth Skin Energizing mCaffeine shower gel for Men Women Shower gel 300ml in Coffee Cup
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Rs.318.00 Rs.399.00 COD
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GO TO STORE GO TO STORE |
mCaffeine Exfoliating Espresso Coffee Body Wash with Natural AHA Tan Removal Body Wash for Soft Smooth Skin Energizing mCaffeine shower gel for Men Women Shower gel 300ml in Coffee Cup
In Stock
COD
|