WildOak Watermelon Sugar Body Scrub 300g Kojic Acid Hyaluronic Acid Ceramides Collagen Peptides De Tan Brightens Dark Areas Smooths Strawberry Legs Arms Hydrates Exfoliates

WildOak Watermelon Sugar Body Scrub 300g Kojic Acid Hyaluronic Acid Ceramides Collagen Peptides De Tan Brightens Dark Areas Smooths Strawberry Legs Arms Hydrates Exfoliates

This WildOak Watermelon Sugar Body Scrub is a luxurious skincare product that combines the benefits of Kojic Acid, Hyaluronic Acid, Ceramides, and Collagen Peptides to provide you with a multi-functional scrub experience.

Key Features:
- Contains Kojic Acid to help brighten dark areas and even out skin tone
- Hyaluronic Acid and Ceramides work to hydrate and strengthen the skin barrier
- Collagen Peptides help to firm and plump the skin
- Exfoliating sugar particles gently buff away dead skin cells for smooth, radiant skin
- Watermelon extract provides a refreshing fragrance and antioxidant properties

This body scrub is suitable for anyone looking to exfoliate, hydrate, and brighten their skin all in one product. It is particularly beneficial for those with dry, dull skin, as well as individuals looking to target dark spots and uneven skin tone.

Pros:
- Multi-functional formula targets various skin concerns
- Gentle exfoliation leaves skin feeling smooth and soft
- Refreshing watermelon scent adds a luxurious touch to the scrub

Cons:
- The inclusion of Kojic Acid may cause sensitivity in some individuals
- Some users may find the price point to be on the higher side for a body scrub

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative ingredients catering to various skin concerns.	Vogue India
Brand Strength	20	10	Established brand with positive customer reviews.	Brandwatch
Category Momentum	20	15	Growing demand for natural body scrubs in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium products.	Retail360
Competition	10	6	Facing competition from established and emerging brands in the body scrub segment.	Beauty Insider
Use-case Advantage	5	5	Addresses multiple skin issues in one product, appealing to busy consumers.	Elle India
Final Market Score	100	66/100 (3.30/5)	Innovative body scrub with strong market potential in India.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—