WildOak Pina Colada Sugar Body Scrub 300g Kojic Acid Hyaluronic Acid Ceramides Collagen Peptides De Tan Brightens Dark Areas Smooths Strawberry Legs Arms Hydrates Exfoliates

WildOak Pina Colada Sugar Body Scrub 300g Kojic Acid Hyaluronic Acid Ceramides Collagen Peptides De Tan Brightens Dark Areas Smooths Strawberry Legs Arms Hydrates Exfoliates

Key Features: WildOak Pina Colada Sugar Body Scrub is infused with Kojic Acid, Hyaluronic Acid, Ceramides, and Collagen Peptides. This unique combination helps to gently exfoliate the skin, brighten dark areas, and hydrate to reveal smoother and softer skin.

For whom: This body scrub is suitable for anyone looking to improve the appearance of their skin, particularly those with dark spots, dryness, or rough texture. It is perfect for those with "strawberry legs" or arms, as it helps to smooth and soften the skin.

Pros: The WildOak Pina Colada Sugar Body Scrub effectively exfoliates dead skin cells, leaving the skin feeling refreshed and radiant. It also helps to brighten dark areas and hydrate the skin, giving it a more youthful appearance. The inclusion of collagen peptides helps to improve skin elasticity and firmness.

Cons: Some users may find the scent of the Pina Colada fragrance to be too strong. Additionally, individuals with sensitive skin may want to perform a patch test before using the scrub, as the exfoliating properties may cause irritation.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Incorporates popular skincare ingredients for targeted benefits.	Vogue India
Brand Strength	20	10	Established brand with positive customer reviews.	Brandwatch
Category Momentum	20	15	Growing demand for natural body scrubs in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium body scrubs.	Retail360
Competition	10	6	Facing competition from established and emerging body scrub brands.	Beauty Insider
Use-case Advantage	5	5	Addresses multiple skin concerns in one product.	Elle India
Final Market Score	100	66/100 (3.30/5)	Well-positioned premium body scrub in a competitive market.

Factor	Rating (out of 5)	Notes
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