Bryan Candy Sugar Body Scrub PH 5 5 For Tan Removal Exfoliation For Women Men 250g Strawberry

Bryan Candy Sugar Body Scrub PH 5 5 For Tan Removal Exfoliation For Women Men 250g Strawberry

Key Features: - Contains natural sugar crystals for gentle exfoliation - Infused with strawberry scent for a refreshing experience - pH balanced at 5.5 to maintain skin's natural barrier - Suitable for all skin types - Helps in tan removal and reveals smoother, brighter skin

For whom: This body scrub is ideal for anyone looking to exfoliate their skin and remove tan effectively. It is suitable for all skin types, including sensitive skin.

Pros: - Gentle on the skin due to natural sugar crystals - Leaves skin feeling soft and smooth - Refreshing strawberry scent - pH balanced formula helps maintain skin's health

Cons: - Some users may find the strawberry scent too strong - Packaging could be improved for easier application

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Balanced pH level and tan removal feature align with market trends.	Euromonitor
Brand Strength	20	18	Established brand with good reputation in skincare.	Brandwatch
Category Momentum	20	15	Growing demand for body scrubs in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the segment.	GfK
Competition	10	8	Facing moderate competition from established and new brands.	Nielsen
Use-case Advantage	5	5	Offers unisex formula catering to a wider audience.	Kantar
Final Market Score	100	76/100 (3.80/5)	Competitively positioned body scrub with good brand strength.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—