Nilgiri Aromas Pure and Natural Heena Oil 100ml

Nilgiri Aromas Pure and Natural Heena Oil 100ml

Nilgiri Aromas Pure and Natural Heena Oil is a high-quality hair oil that is infused with the goodness of henna extract. It is suitable for all hair types and helps in nourishing and strengthening the hair from root to tip.

Key Features: - Made with pure and natural henna extract - Nourishes and strengthens hair - Suitable for all hair types - Helps in promoting hair growth - Adds shine and luster to hair

For whom: This Heena oil is perfect for individuals who are looking for a natural and effective solution to improve the health and appearance of their hair. It is ideal for those dealing with hair fall, dryness, or dullness.

Pros: - Pure and natural ingredients - Nourishes and strengthens hair - Promotes hair growth - Adds shine and luster

Cons: - Strong smell for some individuals - May require regular use for visible results.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Contains key ingredients preferred by Indian consumers.	Euromonitor
Brand Strength	20	18	Established brand with positive consumer perception.	Brandwatch
Category Momentum	20	15	Growing demand for natural body oils in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	8	Facing moderate competition from other natural oil brands.	Nielsen
Use-case Advantage	5	5	Offers unique benefits for hair and skin nourishment.	Vogue
Final Market Score	100	76/100 (3.80/5)	Well-positioned natural body oil with strong brand and competitive pricing.

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