Bath and Body Works If You Musk Fine Fragrance Mist 236 ml 8 fl oz Fine Fragrance Mist Fresh Fragrance For Women

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Long-lasting fresh and musky scent perfect for everyday wear or special occasions
  • Convenient spray bottle for easy application
  • Affordable price for a high-quality fragrance mist
  • Some may find the musky scent too strong

Market-Based Score (India)

66/100 (3.30/5)
Decent
Bath and Body Works If You Musk Fine Fragrance Mist is well-positioned in the growing Indian body sprays & mists market.
Rs.899.00 Rs.2,399.00
Best price from Amazon.in Amazon.in
Key Features
Category Fragrance Mist
Volume 236 ml
Scent Fresh
Target Gender Women
Application Spray
Pros Long-lasting scent
Pros Convenient spray bottle
Price 2399.0000
Details

Bath and Body Works If You Musk Fine Fragrance Mist 236 ml 8 fl oz Fine Fragrance Mist Fresh Fragrance For Women



Key Features: - 236 ml (8 fl oz) bottle - Fresh and long-lasting scent - Fine fragrance mist for women

For whom: This fragrance mist is perfect for women who enjoy a fresh and musky scent that lasts all day. It is great for everyday wear or special occasions.

Pros: - Long-lasting scent - Convenient spray bottle for easy application - Affordable price for a high-quality fragrance mist

Cons: - Some may find the musky scent to be too strong - The fragrance may not appeal to those who prefer lighter, floral scents

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The fresh scent and size of the fragrance mist cater well to Indian consumer preferences. Euromonitor
Brand Strength 20 18 Bath and Body Works is a well-known and trusted brand in India. Brandwatch
Category Momentum 20 15 Growing demand for body sprays & mists in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Retail360
Competition 10 0 Highly competitive market with many established and emerging brands. Kantar
Use-case Advantage 5 3 Offers a long-lasting fragrance suitable for daily use. GfK
Final Market Score 100 66/100 (3.30/5) Bath and Body Works If You Musk Fine Fragrance Mist is well-positioned in the growing Indian body sprays & mists market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The fresh scent and size of the fragrance mist cater well to Indian consumer preferences.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Bath and Body Works is a well-known and trusted brand in India.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for body sprays & mists in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Retail360
  • Competition 0/10
    Weight: 10
    Contribution: 0
    Rationale: Highly competitive market with many established and emerging brands.
    Sources: Kantar
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Offers a long-lasting fragrance suitable for daily use.
    Sources: GfK
Summary
Bath and Body Works If You Musk Fine Fragrance Mist is well-positioned in the growing Indian body sprays & mists market.

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Where to Buy

Amazon India
₹2499.00
2-3 days · ⭐ 4.3/5
Buy
Nykaa
₹2295.00
3-5 days · ⭐ 4.2/5
Buy
Shoppers Stop
₹2499.00
N/A · ⭐ 4.5/5
-
Lifestyle
₹2299.00
N/A · ⭐ 4.2/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
2499.00 2-3 days 4.3/5 Buy Now
Nykaa
2295.00 3-5 days 4.2/5 Buy Now
Shoppers Stop
2499.00 N/A 4.5/5 -
Lifestyle
2299.00 N/A 4.2/5 -

Price Comparison

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Rs.899.00 Rs.2,399.00

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Bath and Body Works If You Musk Fine Fragrance Mist 236 ml 8 fl oz Fine Fragrance Mist Fresh Fragrance For Women

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Best price
Rs.899.00 Rs.2,399.00