Plum BodyLovin Marshmallow Melt Body Lotion Shea Butter Vitamin B5 For Deep Moisturization Non Greasy Soft Glowing Skin For Dry to Very Dry Skin Cozy Cocoa Marshmallow Fragrance 400 ml

Plum BodyLovin Marshmallow Melt Body Lotion Shea Butter Vitamin B5 For Deep Moisturization Non Greasy Soft Glowing Skin For Dry to Very Dry Skin Cozy Cocoa Marshmallow Fragrance 400 ml

The Plum BodyLovin Marshmallow Melt Body Lotion is a luxurious moisturizing lotion that is specially formulated to provide deep hydration to dry to very dry skin.

Key features of this body lotion include the presence of shea butter and vitamin B5, which work together to moisturize and nourish the skin without leaving a greasy residue.

This body lotion is ideal for those with dry to very dry skin looking for a non-greasy formula that will leave their skin feeling soft, smooth, and glowing.

Pros of the Plum BodyLovin Marshmallow Melt Body Lotion include its cozy cocoa marshmallow fragrance that will leave you smelling delicious, as well as its convenient 400 ml size.

Cons of this body lotion may include its fragrance being too sweet for some users, as well as the fact that it may not be suitable for those with sensitive skin due to the presence of fragrance.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Rich in shea butter and Vitamin B5, meeting the needs of dry to very dry skin.	Vogue India
Brand Strength	20	18	Established brand with a loyal customer base in India.	Brand Equity
Category Momentum	20	15	Growing demand for premium body lotions in Indian market.	Mintel
Price Positioning	20	10	Competitively priced for its quality and quantity in the Indian market.	Retail Today
Competition	10	0	Intense competition in the body lotion segment with many established and new brands.	Business Standard
Use-case Advantage	5	3	Provides deep moisturization ideal for dry skin in India's varying climates.	Elle India
Final Market Score	100	66/100 (3.30/5)	Plum BodyLovin Marshmallow Melt Body Lotion is well-positioned in the Indian market with its premium ingredients and competitive pricing.

Factor	Rating (out of 5)	Notes
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