mCaffeine Sweet Escape Perfume Body Lotion Niacinamide Cocoa Butter Shea Butter For Deep Moisturization Lightweight Non Sticky Fruity Floral Fragrance Body Lotion For Dry Skin 300ml

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Smart Rank ⓘ 46/100

Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

76/100 (3.80/5)

Good value

Strong brand with competitive pricing and key ingredient alignment, poised for growth in premium body lotion segment.

Rs.372.00 Rs.499.00

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Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Key ingredients like Niacinamide and Shea Butter align with market trends.	Vogue India, Elle India
Brand Strength	20	18	Strong brand reputation and customer loyalty.	Brand Equity, Business Standard
Category Momentum	20	15	Growing demand for premium body lotions in Indian market.	Mintel, Euromonitor
Price Positioning	20	10	Competitive pricing compared to similar premium body lotions.	Retail360, Beauty Business
Competition	10	8	Facing competition from established and emerging brands in the body lotion segment.	Hindustan Times, The Economic Times
Use-case Advantage	5	5	Addresses the specific needs of deep moisturization for dry skin.	Cosmopolitan India
Final Market Score	100	76/100 (3.80/5)	Strong brand with competitive pricing and key ingredient alignment, poised for growth in premium body lotion segment.

STORE NAME	DESCRIPTION	PRICE
More Detail	mCaffeine Sweet Escape Perfume Body Lotion Niacinamide Cocoa Butter Shea Butter For Deep Moisturization Lightweight Non Sticky Fruity Floral Fragrance Body Lotion For Dry Skin 300ml In Stock	Rs.372.00 Rs.499.00 COD	GO TO STORE GO TO STORE
mCaffeine Sweet Escape Perfume Body Lotion Niacinamide Cocoa Butter Shea Butter For Deep Moisturization Lightweight Non Sticky Fruity Floral Fragrance Body Lotion For Dry Skin 300ml In Stock COD