Everyuth Naturals Body Lotion Sun Care Berries 500ml EN Berries 500

Everyuth Naturals Body Lotion Sun Care Berries 500ml EN Berries 500

About Product: Everyuth Naturals Sun Care Berries Body Lotion is a lightweight and non-greasy lotion that provides SPF 15 protection against harmful UV rays. It contains the goodness of berries that help in nourishing and moisturizing the skin, leaving it soft and supple.

Key Features: - Provides SPF 15 protection - Enriched with the goodness of berries - Lightweight and non-greasy - Nourishes and moisturizes the skin - Leaves skin soft and supple

For whom: This body lotion is suitable for all skin types and is ideal for individuals looking for a daily moisturizer with sun protection.

Pros: - Provides sun protection - Nourishes and moisturizes the skin - Lightweight and non-greasy formula - Pleasant fragrance Cons: - SPF 15 may not be sufficient for prolonged sun exposure - May not be suitable for extremely dry skin types

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers sun protection and moisturization, meeting key needs in the body lotion category.	Euromonitor
Brand Strength	20	18	Established brand with a loyal customer base in the body care segment.	Brand Equity
Category Momentum	20	15	Growing demand for natural body care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	AC Nielsen
Competition	10	8	Facing competition from both established and emerging brands in the body lotion segment.	Kantar
Use-case Advantage	5	5	Addresses the need for sun protection and hydration in a single product.	GfK
Final Market Score	100	76/100 (3.80/5)	Strong brand with competitive pricing and relevant features, facing growing competition.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—