Avee Body Lotion for Kids 200ml Deep Moisturizing for Dry Skin Oats Shea Cocoa Butter Vitamin B5 E Non Greasy For Ages 5 12

Avee Body Lotion for Kids 200ml Deep Moisturizing for Dry Skin Oats Shea Cocoa Butter Vitamin B5 E Non Greasy For Ages 5 12

Avee Kids Deep Moisturizing Body Lotion is specifically formulated with nourishing ingredients such as Oats, Shea, Cocoa Butter, Vitamin B5, and Vitamin E to provide intense hydration to dry skin, leaving it soft and smooth.

Key Features: - Contains Oats, Shea, Cocoa Butter, Vitamin B5, and Vitamin E for deep moisturization - Non-greasy formula that absorbs quickly into the skin - Suitable for kids aged 5-12 - Helps to improve skin's elasticity and hydration levels

For whom: Avee Kids Deep Moisturizing Body Lotion is perfect for children with dry skin who need extra hydration and nourishment. It is suitable for kids aged 5-12.

Pros: - Nourishing ingredients like Oats, Shea, and Cocoa Butter provide intense moisture - Non-greasy formula makes it comfortable for daily use - Helps to improve skin's texture and elasticity - Suitable for kids with sensitive skin

Cons: - May not be suitable for children with allergies to any of the ingredients - Slightly higher price point compared to other children's body lotions

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Rich in moisturizing ingredients suitable for dry skin in the specified age group.	CosmeticsDesignAsia
Brand Strength	20	18	Established brand with positive reputation among parents and children.	Brandwatch
Category Momentum	20	15	Growing demand for natural ingredient-based body lotions in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar offerings in the market.	Euromonitor
Competition	10	8	Facing moderate competition from both international and local brands in the segment.	Nielsen
Use-case Advantage	5	5	Tailored formulation for kids' skin needs, offering non-greasy hydration.	Statista
Final Market Score	100	76/100 (3.80/5)	Well-positioned natural body lotion for kids in the Indian market.

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