THE LOVE CO 10 AHA 2 BHA Body Butter Prevents Dry Rough Bumpy and Soft Skin With 48 hours of Intense Moisturization For smooth and radiant skin 90gm

THE LOVE CO 10 AHA 2 BHA Body Butter Prevents Dry Rough Bumpy and Soft Skin With 48 hours of Intense Moisturization For smooth and radiant skin 90gm

This body butter from THE LOVE CO is specially formulated with 10% AHA and 2% BHA to prevent dry, rough, and bumpy skin. It provides intense moisturization for up to 48 hours, leaving your skin feeling soft and radiant.

Key Features: - Contains 10% AHA and 2% BHA - Provides 48 hours of intense moisturization - Prevents dry, rough, and bumpy skin - Leaves skin feeling smooth and radiant

For whom: This body butter is ideal for those with dry, rough, or bumpy skin looking for intense hydration and smoother skin texture.

Pros: - Provides long-lasting hydration - Helps improve skin texture - Leaves skin feeling soft and smooth

Cons: - May not be suitable for sensitive skin types - Some users may find the texture too thick for their preference.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	AHA and BHA content aligns with current skincare trends.	Vogue India
Brand Strength	20	10	Established brand with loyal customer base.	Brand Equity
Category Momentum	20	15	Growing demand for body butters in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail Today
Competition	10	6	Facing strong competition from other popular body butter brands.	Beauty Insider
Use-case Advantage	5	5	Addresses common skin issues effectively.	Femina
Final Market Score	100	66/100 (3.30/5)	Well-positioned body butter with competitive pricing and on-trend ingredients.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—