Raw Shea Butter 100 Pure 500

Raw Shea Butter 100 Pure 500

- About Product: This raw shea butter is 100% pure and unrefined, making it a natural and nourishing skincare product. It is sourced from shea nuts and extracted using traditional methods to preserve its beneficial properties.

- Key Features: This shea butter is rich in vitamins and minerals, making it deeply moisturizing and perfect for dry skin. It can be used on the body, face, and hair to nourish and hydrate.

- For whom: This product is suitable for all skin types, especially those with dry or sensitive skin. It is also great for those looking for a natural alternative to mainstream skincare products.

- Pros & Cons: Pros: This shea butter is organic, cruelty-free, and free from additives or preservatives. It is also versatile and can be used in a variety of ways. Cons: Some users may find the texture of raw shea butter to be too thick or greasy for their liking.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers pure and high-quality shea butter suitable for various skin types.	Vogue India
Brand Strength	20	10	Established brand with positive reputation in the market.	Brand Equity
Category Momentum	20	15	Growing demand for natural skincare products in India.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail Today
Competition	10	6	Facing moderate competition from other natural body butter brands.	Cosmopolitan India
Use-case Advantage	5	5	Versatile product suitable for moisturizing, healing, and nourishing skin.	Elle India
Final Market Score	100	66/100 (3.30/5)	High-quality shea butter with strong market fit and competitive pricing.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—