BEAUTYNEARTH Cocoa Butter French Vanilla Hair Cleanser with Almond Oil Cocoa Butter French Vanilla Olive Oil Shea Butter Vitamin E

BEAUTYNEARTH Cocoa Butter French Vanilla Hair Cleanser with Almond Oil Cocoa Butter French Vanilla Olive Oil Shea Butter Vitamin E

This hair cleanser is specially formulated with natural ingredients like cocoa butter, almond oil, olive oil, shea butter, and Vitamin E to nourish and condition your hair.

Key Features:
- Deeply cleanses and nourishes hair
- Helps improve hair texture and manageability
- Infused with French vanilla fragrance for a luxurious experience

For those looking for a gentle yet effective hair cleanser that not only cleanses but also nourishes and conditions the hair, this product is perfect.

Pros:
- Natural ingredients that are beneficial for hair health
- Luxurious fragrance that leaves hair smelling great
- Suitable for all hair types

Cons:
- May not lather as much as chemical-based shampoos
- Slightly more expensive than regular hair cleansers

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	18	Rich blend of ingredients aligns with consumer preference for nourishing hair products.	Nielsen
Brand Strength	20	10	Established brand with loyal customer base in beauty segment.	Euromonitor
Category Momentum	20	15	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	8	Competitively priced compared to similar premium hair cleansers in the market.	Kantar
Competition	10	10	Facing moderate competition from other established natural hair care brands.	IRI
Use-case Advantage	5	5	Addresses multiple hair concerns in one product, appealing to busy consumers.	GfK
Final Market Score	100	66/100 (3.30/5)	Well-positioned in the Indian market with a strong product offering and competitive pricing.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—