Bikaji Moong Dal Crunch 1Kg

0 reviews
Bikaji Moong Dal Crunch 1Kg
Smart Rank ⓘ 73/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the addictive crunch of Bikaji Moong Dal - Salty Golden Beads
  • Experience the extraordinary taste and feeling in every bite
  • Convenient 1Kg pack ensures you have plenty to enjoy
  • Fully automated preparation guarantees even frying and flavoring

Market-Based Score (India)

66/100 (3.30/5)
Decent
Bikaji Moong Dal offers a well-positioned traditional snack with unique features and competitive pricing in the Indian market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 1,073
Total / Avg 4.20★ 1,073
Consensus: 4.20★ from 1,073 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Deliciously crunchy texture
  • Well-seasoned and flavorful
  • Convenient packaging for sharing

⚠️ What to Watch

  • Some found it overly salty
  • May contain broken pieces
  • Not suitable for those with nut allergies
Rs.299.00 Rs.330.00
Best price from Amazon.in Amazon.in
Key Features
Category Snack
Texture Crispy and crunchy
Flavor Authentic
Preparation Fully automated
Frying Even frying and flavoring
Pack Size 1Kg
Pros Addictive crunch, Authentic taste
Cons High salt content
Details


Key Features: - Crispy and crunchy texture - Authentic flavor - Fully automated preparation process - Even frying and flavoring for consistent taste - Comes in a convenient 1Kg pack

For whom: Ideal for snack lovers, party hosts, and anyone looking for a delicious and addictive crunchy snack to enjoy with family and friends.

Pros: - Addictive crunch that keeps you coming back for more - Authentic taste and texture - Convenient packaging for sharing or storing

Cons: - High salt content may not be suitable for individuals watching their sodium intake.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Product offers a unique taste and texture with automated preparation, appealing to modern consumers. Livemint, Financial Express
Brand Strength 20 10 Established brand with a loyal customer base in the snacks category. Economic Times, Hindu Business Line
Category Momentum 20 15 Growing demand for traditional Indian snacks in the market. Mint, Business Standard
Price Positioning 20 10 Competitively priced compared to similar products in the market. Business Today, CNBC TV18
Competition 10 6 Facing moderate competition from other established snack brands offering similar products. Zee Business, Financial Chronicle
Use-case Advantage 5 5 Convenient and ready-to-eat snack suitable for various occasions. Moneycontrol, NDTV Profit
Final Market Score 100 66/100 (3.30/5) Bikaji Moong Dal offers a well-positioned traditional snack with unique features and competitive pricing in the Indian market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Product offers a unique taste and texture with automated preparation, appealing to modern consumers.
    Sources: Livemint, Financial Express
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with a loyal customer base in the snacks category.
    Sources: Economic Times, Hindu Business Line
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for traditional Indian snacks in the market.
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Business Today, CNBC TV18
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other established snack brands offering similar products.
    Sources: Zee Business, Financial Chronicle
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Convenient and ready-to-eat snack suitable for various occasions.
    Sources: Moneycontrol, NDTV Profit
Summary
Bikaji Moong Dal offers a well-positioned traditional snack with unique features and competitive pricing in the Indian market.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.299.00 Rs.330.00

 GO TO STORE GO TO STORE

Bikaji Moong Dal - Salty Golden Beads | Mug Dal | Paasi Paruppu | Addictive Crunch | Fully Automated Preparation | Even Frying & Flavoring | Extraordinary Taste & Feeling | 1Kg Pack

Estimated Delivery: 2-3 days
In Stock COD

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Rs.299.00 Rs.330.00