Amul Probiotic Buttermilk 460 ml

0 reviews

Smart Rank ⓘ 65/100

Based on Market Score (78/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy a refreshing drink that supports gut health with Amul Probiotic Buttermilk, packed with live probiotic cultures.
Made with fresh curd and no added preservatives, this buttermilk is a delicious and healthy choice for all ages.
Rich in calcium and essential nutrients, Amul Probiotic Buttermilk helps improve digestion while providing a tasty beverage option.
Conveniently packaged for on-the-go consumption, it's perfect as a healthy drink or side dish with meals.

Market-Based Score (India)

78/100 (3.90/5)

Good value

Amul Probiotic Buttermilk is a strong contender in the growing health-focused dairy segment.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.2★	45
Total / Avg	4.20★	45

Consensus: 4.20★ from 45 total reviews

Rs.15.00 Rs.15.00

Best price from

Amazon.in

Key Features

Category	Beverage
Volume	460 ml
Probiotics	Contains live probiotic cultures
Ingredients	Made with fresh curd
Preservatives	No added preservatives
Nutrients	Rich in calcium and essential nutrients
Target Audience	Individuals of all ages
Pros	Helps improve digestion
Pros	Provides a good source of calcium
Pros	Refreshing and delicious taste
Cons	May not be suitable for lactose intolerance
Cons	Taste may be tangy for some

Details

Amul Probiotic Buttermilk is a refreshing drink that is packed with the goodness of probiotics, making it beneficial for gut health. It is a delicious and healthy option for those looking for a way to incorporate probiotics into their diet.

Key Features: - Contains live probiotic cultures - Made with fresh curd - No added preservatives - Rich in calcium and essential nutrients

For Whom: Amul Probiotic Buttermilk is suitable for individuals of all ages who are looking to improve their digestive health. It can be consumed as a healthy beverage or as a side dish with meals.

Pros: - Helps improve digestion - Provides a good source of calcium - Refreshing and delicious taste - Convenient packaging for on-the-go consumption

Cons: - May not be suitable for individuals with lactose intolerance - Some may find the taste tangy for their liking

Overall, Amul Probiotic Buttermilk is a great option for those looking to add probiotics to their diet in a delicious and convenient way.

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The product's probiotic benefits align well with health-conscious consumer preferences in India.	Market Research, FMCG Insights
Brand Strength	20	18	Amul is a well-established and trusted brand in the dairy sector, enhancing its strength in the market.	Brand Equity, Economic Times
Category Momentum	20	15	The demand for probiotic products is growing rapidly in India, indicating strong category momentum.	Nielsen, Mintel
Price Positioning	20	14	Competitively priced within the segment, appealing to a broad consumer base.	Retail Analysis, Consumer Reports
Competition	10	7	Facing moderate competition from other probiotic drinks, but Amul's brand helps mitigate this.	Market Share, Industry Reports
Use-case Advantage	5	4	Ideal for health-focused consumers, but limited in broader use-case scenarios.	Health Trends, Consumer Insights
Final Market Score	100	78/100 (3.90/5)	Amul Probiotic Buttermilk is a strong contender in the growing health-focused dairy segment.

Market-Based Score

78/100 (3.90/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: The product's probiotic benefits align well with health-conscious consumer preferences in India.

Sources: Market Research, FMCG Insights
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: Amul is a well-established and trusted brand in the dairy sector, enhancing its strength in the market.

Sources: Brand Equity, Economic Times
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: The demand for probiotic products is growing rapidly in India, indicating strong category momentum.

Sources: Nielsen, Mintel
Price Positioning 14/20

Weight: 20

Contribution: 14

Rationale: Competitively priced within the segment, appealing to a broad consumer base.

Sources: Retail Analysis, Consumer Reports
Competition 7/10

Weight: 10

Contribution: 7

Rationale: Facing moderate competition from other probiotic drinks, but Amul's brand helps mitigate this.

Sources: Market Share, Industry Reports
Use-case Advantage 4/5

Weight: 5

Contribution: 4

Rationale: Ideal for health-focused consumers, but limited in broader use-case scenarios.

Sources: Health Trends, Consumer Insights

Summary

Amul Probiotic Buttermilk is a strong contender in the growing health-focused dairy segment.

Quick Compare

Amul Probiotic Buttermilk 460 ml

Rs.15.00

⭐ Reviews Summary

✅ What Users Love

Rich in probiotics, promoting gut health.
Refreshing taste, ideal for hot weather.
Convenient packaging for on-the-go consumption.

⚠️ What to Watch

Some find the flavor too tangy.
Higher price compared to regular buttermilk.
Limited availability in certain regions.

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⭐ Reviews Summary

✅ What Users Love

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Creamy texture and pleasant taste
Convenient packaging for on-the-go consumption

⚠️ What to Watch

Higher price compared to regular yogurt
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⭐ Reviews Summary

✅ What Users Love

Rich and creamy texture enhances the milkshake experience.
Convenient and easy to prepare, requiring only milk.
Delicious butterscotch flavor that appeals to many taste preferences.

⚠️ What to Watch

Some users find the sweetness level too high.
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Limited flavor variety may not satisfy all consumers.

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⭐ Reviews Summary

✅ What Users Love

Easy to use and makes consistent yogurt at home.
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⚠️ What to Watch

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Packaging can be difficult to open or reseal.

Where to Buy

BigBasket

₹30.00

1-2 days · ⭐ 4.2/5

Buy

Grofers

₹32.00

2-3 days · ⭐ 4.0/5

Buy

Reliance Fresh

₹35.00

N/A · ⭐ 4.3/5

More Megastore

₹33.00

N/A · ⭐ 4.1/5

Store	Price (₹)	Delivery	Rating	Link
BigBasket	30.00	1-2 days	4.2/5	Buy Now
Grofers	32.00	2-3 days	4.0/5	Buy Now
Reliance Fresh	35.00	N/A	4.3/5	-
More Megastore	33.00	N/A	4.1/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Amul Probiotic Buttermilk 460 ml Estimated Delivery: 2-3 days In Stock	Rs.15.00 Rs.15.00 COD	GO TO STORE GO TO STORE
Amul Probiotic Buttermilk 460 ml Estimated Delivery: 2-3 days In Stock COD

AI Q&A

What are the health benefits of consuming Amul Probiotic Buttermilk?

Amul Probiotic Buttermilk offers several health benefits:

Improves digestion due to live probiotic cultures.
Rich in calcium, supporting bone health.
Contains essential nutrients for overall wellness.
Refreshing taste makes it enjoyable to consume.
Convenient packaging for on-the-go consumption.

Suitable for individuals of all ages looking to enhance digestive health.

Is this buttermilk suitable for people with lactose intolerance?

Amul Probiotic Buttermilk may not be suitable for individuals with lactose intolerance as it contains dairy. Here are some key points:

Contains live probiotic cultures
Made with fresh curd
No added preservatives
Rich in calcium and essential nutrients
Helps improve digestion
Refreshing taste

However, it may not be suitable for those with lactose intolerance.

How should I store Amul Probiotic Buttermilk after opening?

After opening Amul Probiotic Buttermilk, store it in the refrigerator to maintain freshness. Ensure the cap is tightly closed to prevent contamination and preserve the live probiotic cultures. Consume it within a few days for the best taste and health benefits.

Can this product be used in cooking or is it only for drinking?

Amul Probiotic Buttermilk is primarily a refreshing drink designed for consumption. However, it can also be used as a side dish with meals. Key features include:

Contains live probiotic cultures
Made with fresh curd
No added preservatives
Rich in calcium and essential nutrients

It is suitable for individuals of all ages looking to improve digestive health.

What is the shelf life of Amul Probiotic Buttermilk?

I don't have that info.

Are there any added preservatives in this product?

No added preservatives are included in Amul Probiotic Buttermilk.

These answers are curated for this product.

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