Amul Kool Lassi 1Ltr

0 reviews
Amul Kool Lassi 1Ltr
Smart Rank ⓘ 84/100
Based on Market Score (80/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a refreshing and cooling drink with Amul Kool Lassi, perfect for hot summer days.
  • Indulge in the creamy, thick consistency of this authentic Indian beverage, sweetened with sugar.
  • Experience the delightful flavor of cardamom in every sip, making it a unique treat for all ages.
  • Conveniently packaged and ready-to-drink, Amul Kool Lassi is a delicious source of probiotics from yogurt.

Market-Based Score (India)

80/100 (4.00/5)
Good value
Amul Kool Lassi is well-positioned in a growing dairy market with strong brand loyalty.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.5★ 1,192
Total / Avg 4.50★ 1,192
Consensus: 4.50★ from 1,192 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Rich and creamy texture
  • Authentic taste reminiscent of traditional lassi
  • Convenient packaging for on-the-go consumption

⚠️ What to Watch

  • Some find it too sweet for their preference
  • Occasional issues with packaging integrity
  • Limited availability in certain regions
Rs.90.00 Rs.90.00
Best price from Amazon.in Amazon.in
Key Features
Category Beverage
Description Refreshing drink made from creamy yogurt, blended with sugar and flavored with cardamom.
Key Features Creamy consistency, Sweetened, Cardamom flavored, Ready-to-drink
Pros Convenient packaging, Authentic flavor, Cooling effect, Good source of probiotics
Cons Contains added sugar, Strong cardamom flavor, Not suitable for dairy avoiders
Price 90.0000
Details
Amul Kool Lassi is a refreshing and cooling drink made from creamy yogurt, blended with sugar and flavored with cardamom. It is a popular Indian beverage enjoyed during hot summer days.

Key Features: - Creamy and thick consistency - Sweetened with sugar - Flavored with cardamom - Ready-to-drink

For whom: Amul Kool Lassi is perfect for anyone looking for a delicious and refreshing drink, especially during the summer months. It can be enjoyed by individuals of all ages.

Pros: - Convenient packaging - Authentic Indian flavor - Provides a cooling effect - Good source of probiotics from yogurt

Cons: - Contains added sugar - Some may find the cardamom flavor too strong - Not suitable for those avoiding dairy products.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The 1Ltr pack size is convenient for families and aligns with consumer preferences. Market Research, Consumer Insights
Brand Strength 20 18 Amul is a trusted brand in India, known for quality dairy products. Nielsen, Brand Equity
Category Momentum 20 15 The dairy segment is experiencing strong growth in India, driven by health trends. Nielsen, Mintel
Price Positioning 20 15 Competitively priced within the market, appealing to budget-conscious consumers. Retail Analysis, Market Watch
Competition 10 8 Faces competition from local brands but holds a strong market position. Market Share Reports, Industry Analysis
Use-case Advantage 5 4 Ideal for various occasions, but lacks unique use-case differentiation. Consumer Surveys
Final Market Score 100 80/100 (4.00/5) Amul Kool Lassi is well-positioned in a growing dairy market with strong brand loyalty.
Market-Based Score
80/100 (4.00/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The 1Ltr pack size is convenient for families and aligns with consumer preferences.
    Sources: Market Research, Consumer Insights
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Amul is a trusted brand in India, known for quality dairy products.
    Sources: Nielsen, Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The dairy segment is experiencing strong growth in India, driven by health trends.
    Sources: Nielsen, Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Competitively priced within the market, appealing to budget-conscious consumers.
    Sources: Retail Analysis, Market Watch
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Faces competition from local brands but holds a strong market position.
    Sources: Market Share Reports, Industry Analysis
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for various occasions, but lacks unique use-case differentiation.
    Sources: Consumer Surveys
Summary
Amul Kool Lassi is well-positioned in a growing dairy market with strong brand loyalty.

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Where to Buy

BigBasket
₹60.00
Same day · ⭐ 4.2/5
Buy
Grofers
₹65.00
1-2 days · ⭐ 4.0/5
Buy
Reliance Fresh
₹70.00
N/A · ⭐ 4.1/5
-
More Megastore
₹68.00
N/A · ⭐ 4.3/5
-
StorePrice (₹)DeliveryRatingLink
BigBasket
60.00 Same day 4.2/5 Buy Now
Grofers
65.00 1-2 days 4.0/5 Buy Now
Reliance Fresh
70.00 N/A 4.1/5 -
More Megastore
68.00 N/A 4.3/5 -

Price Comparison

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Rs.90.00 Rs.90.00

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Amul Kool Lassi, 1Ltr

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Rs.90.00 Rs.90.00