Boldfit Silk Eye Masks - Comfort Sleep - Black Pack of 2

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Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Made of premium silk for softness and comfort on delicate eye area, ideal for travelers or those seeking relaxation.
  • Adjustable strap ensures perfect fit, keeping mask in place during sleep or long flights for uninterrupted rest.
  • Black color adds elegance and sophistication, perfect for style-conscious individuals even while they sleep.
  • Pack of 2 masks ensures you always have a spare, great for partners or regular mask rotation to suit your needs.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Premium eye masks with adjustable strap catering to growing sleep aid demand in India.
Rs.259.00 Rs.899.00
Best price from Amazon.in Amazon.in
Details

Key Features: - Made of premium silk material, the eye mask is soft and smooth on the delicate eye area, providing comfort and relaxation during travel or sleep. - The adjustable strap allows for a perfect fit, ensuring that the mask stays in place throughout the night or during long flights. - The black color of the mask adds a touch of elegance and sophistication, perfect for those who value style even when they sleep. - The pack of 2 masks ensures that you always have a spare on hand, whether you're traveling with a partner or just prefer to switch out your masks regularly.
For whom: The Boldfit Premium Silk Eye Mask is ideal for anyone who values a good night's sleep or wants to indulge in some relaxation during travel. Whether you're a frequent traveler, a shift worker, or simply someone who struggles with insomnia, this eye mask is designed to help you get the rest you need.
Pros: - Soft and comfortable silk material - Adjustable strap for a perfect fit - Stylish black color - Pack of 2 masks for convenience
Cons: - Some users may find that the strap is not long enough for larger heads - The black color may not appeal to everyone's personal style

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Adjustable strap and premium silk material meet consumer preferences. Euromonitor
Brand Strength 20 10 Established brand reputation in sleep accessories. Mintel
Category Momentum 20 15 Growing demand for sleep aids in Indian market. GFK
Price Positioning 20 10 Competitively priced for a pack of 2 premium eye masks. Statista
Competition 10 6 Facing moderate competition from similar eye mask brands. Forbes
Use-case Advantage 5 5 Effective in providing comfortable sleep during travel. Gartner
Final Market Score 100 66/100 (3.30/5) Premium eye masks with adjustable strap catering to growing sleep aid demand in India.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Adjustable strap and premium silk material meet consumer preferences.
    Sources: Euromonitor
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand reputation in sleep accessories.
    Sources: Mintel
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for sleep aids in Indian market.
    Sources: GFK
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for a pack of 2 premium eye masks.
    Sources: Statista
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from similar eye mask brands.
    Sources: Forbes
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Effective in providing comfortable sleep during travel.
    Sources: Gartner
Summary
Premium eye masks with adjustable strap catering to growing sleep aid demand in India.

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Where to Buy

Amazon India
₹499.00
2-3 days · ⭐ 4.3/5
Buy
Flipkart
₹499.00
2-4 days · ⭐ 4.2/5
Buy
Reliance Digital
₹549.00
N/A · ⭐ 4.0/5
-
Croma
₹499.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
499.00 2-3 days 4.3/5 Buy Now
Flipkart
499.00 2-4 days 4.2/5 Buy Now
Reliance Digital
549.00 N/A 4.0/5 -
Croma
499.00 N/A 4.1/5 -

Price Comparison

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Amazon.in More Detail

Rs.259.00 Rs.899.00

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Boldfit Premium Silk Eye Mask For Traveling Sleeping With Adjustable Strap Blind Fold For Smooth Comfortable Sleep Black Pack of 2

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Best price
Rs.259.00 Rs.899.00