Gleva Skinny Waterproof Mascara Waterproof Mascara Gel For Long Lasting Brow Mascara Smudge Proof Curling Mascara For Eye Makeup Sweat Proof Eye Makeup Blue 1 Count
Smart Rank ⓘ
40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Long-lasting, smudge-proof mascara for all-day wear
- Waterproof formula withstands sweat and water
- Ideal for active lifestyles and long workdays
- Blue shade adds a vibrant pop of color to your look
Market-Based Score (India)
66/100 (3.30/5)
Decent Competitively positioned waterproof mascara with strong brand recognition in India.
Details
Gleva Skinny Waterproof Mascara Waterproof Mascara Gel For Long Lasting Brow Mascara Smudge Proof Curling Mascara For Eye Makeup Sweat Proof Eye Makeup Blue 1 Count
This Gleva Skinny Waterproof Mascara is a standout product that offers long-lasting, smudge-proof curling for your eyelashes. The formula is designed to withstand sweat and water, making it perfect for all-day wear.Key Features:
- Waterproof formula
- Long-lasting and smudge-proof
- Curling effect for lashes
- Sweat-proof
- Comes in blue shade
For whom:
This mascara is ideal for those who need a reliable, long-lasting option for their eye makeup. Whether you're working out, enjoying a day at the beach, or just need a mascara that will last through a long day at the office, this product is for you.
Pros:
- Waterproof and sweat-proof formula
- Provides curling effect for lashes
- Long-lasting and smudge-proof
- Comes in a vibrant blue shade for a pop of color
Cons:
- Some users may find the blue shade too bold for everyday wear
- May require extra effort to fully remove the waterproof formula
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Features align well with Indian consumers' preferences for long-lasting and smudge-proof makeup. | Vogue |
Brand Strength | 20 | 15 | Strong brand reputation and recognition in India. | BrandZ |
Category Momentum | 20 | 10 | Growing demand for mascaras in the Indian market. | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar products in the Indian market. | Retail360 |
Competition | 10 | 8 | Facing moderate competition from established and emerging mascara brands in India. | Cosmopolitan |
Use-case Advantage | 5 | 3 | Addresses the need for sweat-proof makeup in India's humid climate. | Elle |
Final Market Score | 100 | 66/100 (3.30/5) | Competitively positioned waterproof mascara with strong brand recognition in India. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Features align well with Indian consumers' preferences for long-lasting and smudge-proof makeup.Sources: Vogue -
Brand Strength 15/20
Weight: 20Contribution: 15Rationale: Strong brand reputation and recognition in India.Sources: BrandZ -
Category Momentum 10/20
Weight: 20Contribution: 10Rationale: Growing demand for mascaras in the Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar products in the Indian market.Sources: Retail360 -
Competition 8/10
Weight: 10Contribution: 8Rationale: Facing moderate competition from established and emerging mascara brands in India.Sources: Cosmopolitan -
Use-case Advantage 3/5
Weight: 5Contribution: 3Rationale: Addresses the need for sweat-proof makeup in India's humid climate.Sources: Elle
Summary
Competitively positioned waterproof mascara with strong brand recognition in India.
Quick Compare

Rs.799.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting formula
- Smudge-proof
- Waterproof
⚠️ What to Watch
- Difficult to remove
- May clump
- Limited color options

Rs.899.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting fragrance
- Pleasant blend of bergamot, jasmine, and white musk
- Suitable for both men and women
⚠️ What to Watch
- Some users found the scent too strong
- Packaging could be improved
- Price is on the higher side

Rs.1,519.00
⭐ Reviews Summary
✅ What Users Love
- Strong hold
- Long-lasting shine
- Easy to apply
⚠️ What to Watch
- Can leave hair feeling sticky
- Strong scent
- May cause flaking
Where to Buy
Price Comparison
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Gleva Skinny Waterproof Mascara Waterproof Mascara Gel For Long Lasting Brow Mascara Smudge Proof Curling Mascara For Eye Makeup Sweat Proof Eye Makeup Blue 1 Count
In Stock
|
Rs.229.00 Rs.799.00 COD
|
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Gleva Skinny Waterproof Mascara Waterproof Mascara Gel For Long Lasting Brow Mascara Smudge Proof Curling Mascara For Eye Makeup Sweat Proof Eye Makeup Blue 1 Count
In Stock
COD
|