Colorbar Brow Definer 108g

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Define and fill brows with a natural finish using the precise tip for easy application
  • Water-resistant and long-lasting formula ensures all-day wear without smudging
  • Convenient pencil form with spoolie brush for blending makes application effortless
  • Ideal for all skin types seeking easy-to-use brow pencil for natural-looking results

Market-Based Score (India)

66/100 (3.30/5)
Decent
Colorbar Stunning Brow Pencil in Chestnut Dark Brown is well-positioned in the growing Indian market for brow products.
Rs.698.00 Rs.1,099.00
Best price from Amazon.in Amazon.in
Details


Key Features: - Water-resistant - Precise tip for easy application - Comes with a spoolie brush for blending - Long-lasting formula

For whom: Ideal for those looking to fill in and define their brows with a natural-looking finish. Suitable for all skin types.

Pros: - Easy to use - Long-lasting - Natural-looking results - Comes in a convenient pencil form

Cons: - Some users may find the formula a bit stiff - Limited shade range

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Lightweight, smudge-proof, and oil-free formula aligns with current consumer preferences Vogue India
Brand Strength 20 10 Colorbar is a well-known and trusted brand in India Brand Equity
Category Momentum 20 15 Growing demand for brow products in Indian market Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market Retail360
Competition 10 6 Facing competition from other established brow pencil brands Cosmopolitan India
Use-case Advantage 5 5 Offers easy application for everyday use Elle India
Final Market Score 100 66/100 (3.30/5) Colorbar Stunning Brow Pencil in Chestnut Dark Brown is well-positioned in the growing Indian market for brow products.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Lightweight, smudge-proof, and oil-free formula aligns with current consumer preferences
    Sources: Vogue India
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Colorbar is a well-known and trusted brand in India
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for brow products in Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market
    Sources: Retail360
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from other established brow pencil brands
    Sources: Cosmopolitan India
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Offers easy application for everyday use
    Sources: Elle India
Summary
Colorbar Stunning Brow Pencil in Chestnut Dark Brown is well-positioned in the growing Indian market for brow products.

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Where to Buy

Nykaa
₹650.00
2-4 days · ⭐ 4.2/5
Buy
Amazon India
₹599.00
2-3 days · ⭐ 4.0/5
Buy
Flipkart
₹625.00
3-5 days · ⭐ 4.3/5
Buy
Shoppers Stop
₹650.00
N/A · ⭐ 4.1/5
-
Lifestyle
₹599.00
N/A · ⭐ 4.0/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
650.00 2-4 days 4.2/5 Buy Now
Amazon India
599.00 2-3 days 4.0/5 Buy Now
Flipkart
625.00 3-5 days 4.3/5 Buy Now
Shoppers Stop
650.00 N/A 4.1/5 -
Lifestyle
599.00 N/A 4.0/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.698.00 Rs.1,099.00

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Estimated Delivery: 2-3 days
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Best price
Rs.698.00 Rs.1,099.00