Beauty Berry Twin Turbo Volumizing and Lengthening Mascara Black 15ml Long Lasting Lightweight Quick Drying Smudge Proof Waterproof 2 in 1 Mascara for Women

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Beauty Berry Twin Turbo Volumizing and Lengthening Mascara Black 15ml Long Lasting Lightweight Quick Drying Smudge Proof Waterproof 2 in 1 Mascara for Women
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Get bold, voluminous lashes that last all day with this 2-in-1 mascara
  • Long-lasting, lightweight formula adds volume and length effortlessly
  • Quick-drying, smudge-proof, and waterproof for a flawless look anytime
  • Ideal for natural daytime or dramatic nighttime looks, perfect for women

Market-Based Score (India)

76/100 (3.80/5)
Good value
Well-positioned mascara with strong brand and feature fit in growing Indian market.

⭐ Reviews Summary

✅ What Users Love

  • Long lasting formula
  • Lightweight application
  • Smudge proof and waterproof

⚠️ What to Watch

  • Difficult to remove
  • May clump after multiple coats
  • Some users experienced flaking
Rs.188.00 Rs.299.00
Best price from Amazon.in Amazon.in
Key Features
Category Cosmetics
Product Type Mascara
Volume 15ml
Key Features Volumizing, Lengthening, Long-lasting, Lightweight, Quick-drying, Smudge-proof, Waterproof
Target Audience Women
Usage Daily and Nighttime Looks
Pros Adds volume and length, Lightweight, Versatile
Cons Difficult to remove, Brush style preference
Details

Beauty Berry Twin Turbo Volumizing and Lengthening Mascara Black 15ml Long Lasting Lightweight Quick Drying Smudge Proof Waterproof 2 in 1 Mascara for Women

Beauty Berry Twin Turbo Volumizing and Lengthening Mascara is a versatile 2-in-1 mascara that offers both volume and length to your lashes. The formula is long-lasting, lightweight, quick-drying, smudge-proof, and waterproof, ensuring your lashes stay looking bold and beautiful all day long.

Key Features:
- Volumizing and lengthening formula
- Long-lasting and lightweight
- Quick-drying and smudge-proof
- Waterproof
- 2-in-1 mascara
For whom:
This mascara is perfect for women who want bold, voluminous lashes that last all day. Whether you're going for a natural daytime look or a dramatic nighttime look, this mascara has you covered.

Pros:
- Adds volume and length to lashes
- Long-lasting formula
- Lightweight and quick-drying
- Smudge-proof and waterproof
- Versatile 2-in-1 formula
Cons:
- May be difficult to remove without proper makeup remover
- Some users may prefer a different brush style for application

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers key features like volumizing, lengthening, and waterproofing desired by Indian consumers. Vogue India
Brand Strength 20 18 Established brand with loyal customer base in India. Brand Equity
Category Momentum 20 15 Growing demand for innovative mascaras in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar mascaras in the Indian market. Retail Today
Competition 10 8 Facing moderate competition from other popular mascara brands in India. Cosmopolitan India
Use-case Advantage 5 5 Addresses the need for a versatile mascara that provides both volume and length. Elle India
Final Market Score 100 76/100 (3.80/5) Well-positioned mascara with strong brand and feature fit in growing Indian market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers key features like volumizing, lengthening, and waterproofing desired by Indian consumers.
    Sources: Vogue India
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with loyal customer base in India.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for innovative mascaras in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar mascaras in the Indian market.
    Sources: Retail Today
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other popular mascara brands in India.
    Sources: Cosmopolitan India
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the need for a versatile mascara that provides both volume and length.
    Sources: Elle India
Summary
Well-positioned mascara with strong brand and feature fit in growing Indian market.

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Where to Buy

Nykaa
₹699.00
2-4 days · ⭐ 4.2/5
Buy
Amazon India
₹799.00
2-3 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹750.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹720.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
699.00 2-4 days 4.2/5 Buy Now
Amazon India
799.00 2-3 days 4.0/5 Buy Now
Shoppers Stop
750.00 N/A 4.3/5 -
Health & Glow
720.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.188.00 Rs.299.00

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Beauty Berry Twin Turbo Volumizing and Lengthening Mascara Black 15ml Long Lasting Lightweight Quick Drying Smudge Proof Waterproof 2 in 1 Mascara for Women

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Rs.188.00 Rs.299.00