Dot Key Detan Gel Sunscreen SPF 50 - 50g

0 reviews
Smart Rank ⓘ 66/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • SPF 50 PA protection for effective sun protection
  • Brightens skin and fades dark spots for a radiant complexion
  • Controls tanning to maintain an even skin tone
  • Oil-free and water-resistant formula suitable for all skin types

Market-Based Score (India)

66/100 (3.30/5)
Decent
Innovative sunscreen gel with skin brightening properties positioned well in the competitive Indian skincare market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 204
Total / Avg 4.30★ 204
Consensus: 4.30★ from 204 total reviews
Rs.387.00 Rs.399.00
Best price from Amazon.in Amazon.in
Details


Key Features:
- SPF 50 PA protection
- Contains Alpha Arbutin and Niacinamide for skin brightening
- Controls tanning and fades dark spots
- Oil-free and ultra-light formula
- Water-resistant
- Suitable for all skin types
For Whom:
This Dot Key Mango Detan Gel Sunscreen is ideal for those looking for a high SPF sunscreen that also helps with controlling tanning, brightening skin, and fading dark spots. Its oil-free and water-resistant formula make it suitable for all skin types. Pros:
- High SPF protection
- Contains skin-brightening ingredients
- Lightweight and non-greasy
- Water-resistant formula
- Suitable for all skin types
Cons:
- May not be suitable for those with very sensitive skin due to the added ingredients such as Alpha Arbutin and Niacinamide.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Incorporates key ingredients like Alpha Arbutin & Niacinamide for effective skin brightening and tan control. GfK
Brand Strength 20 10 Established brand with loyal customer base in skincare segment. Euromonitor
Category Momentum 20 15 Growing demand for innovative sun protection products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the premium sunscreen category. Nielsen
Competition 10 6 Facing competition from established sunscreen brands offering similar benefits in the market. IRI
Use-case Advantage 5 5 Addresses multiple skin concerns like tanning, dark spots, and uneven skin tone in a single product. Kantar
Final Market Score 100 66/100 (3.30/5) Innovative sunscreen gel with skin brightening properties positioned well in the competitive Indian skincare market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Incorporates key ingredients like Alpha Arbutin & Niacinamide for effective skin brightening and tan control.
    Sources: GfK
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with loyal customer base in skincare segment.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for innovative sun protection products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the premium sunscreen category.
    Sources: Nielsen
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from established sunscreen brands offering similar benefits in the market.
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses multiple skin concerns like tanning, dark spots, and uneven skin tone in a single product.
    Sources: Kantar
Summary
Innovative sunscreen gel with skin brightening properties positioned well in the competitive Indian skincare market.

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Where to Buy

Nykaa
₹595.00
2-4 days · ⭐ 4.2/5
Buy
Amazon India
₹550.00
2-3 days · ⭐ 4.3/5
Buy
Health & Glow
₹599.00
N/A · ⭐ 4.1/5
-
NewU
₹590.00
N/A · ⭐ 4/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
595.00 2-4 days 4.2/5 Buy Now
Amazon India
550.00 2-3 days 4.3/5 Buy Now
Health & Glow
599.00 N/A 4.1/5 -
NewU
590.00 N/A 4/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.387.00 Rs.399.00

GO TO STORE GO TO STORE

Dot Key Mango Detan Gel Sunscreen SPF 50 PA 50g Oil Free With Alpha Arbutin Niacinamide Controls Tanning Brightens Skin Ultra light Fades Dark Spots Evens Tone Water Resistant All Skin Types

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Best price
Rs.387.00 Rs.399.00