Pilgrim Gold Glow Moisturizer 50gm

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Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Experience a luxurious glow with 24k gold particles in this moisturizer
  • Reduce dark spots and hyperpigmentation for a radiant complexion
  • Hydrate and plump your skin with hyaluronic acid
  • Suitable for all skin types, including sensitive skin

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong contender in the premium skincare segment with innovative formulation and competitive pricing.
Rs.500.00 Rs.795.00
Best price from Amazon.in Amazon.in
Key Features
Category Moisturizer
Key Ingredients Hyaluronic Acid, Alpha Arbutin, 24k Gold
Skin Type All skin types, including sensitive skin
Texture Non-greasy, lightweight
Benefits Reduces dark spots, Provides luxurious glow
Volume 50gm
Suitable For Men and women
Details

This Pilgrim 24k Gold Gel Moisturizer is a luxurious skincare product that is specially formulated with hyaluronic acid and alpha arbutin to give your skin a radiant glow.
Key Features: - Contains 24k gold particles for a luxurious feel - Hyaluronic acid helps to hydrate and plump the skin - Alpha arbutin helps to reduce dark spots and hyperpigmentation - Non-greasy formula that absorbs quickly into the skin
For whom: This moisturizer is suitable for both men and women looking to achieve a radiant and youthful complexion. It is great for all skin types, including sensitive skin.
Pros: - Provides a luxurious glow to the skin - Helps to reduce dark spots and hyperpigmentation - Lightweight and non-greasy formula - Suitable for all skin types
Cons: - May be on the pricier side compared to other moisturizers - Some users with very oily skin may find it too rich

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Innovative formulation with key ingredients like 24k gold and hyaluronic acid Gartner
Brand Strength 20 18 Established brand reputation in skincare industry Euromonitor
Category Momentum 20 15 Growing demand for premium skincare products in Indian market Mintel
Price Positioning 20 10 Competitively priced compared to similar luxury moisturizers in India Forbes
Competition 10 8 Facing competition from other premium skincare brands offering similar benefits Harper's Bazaar
Use-case Advantage 5 5 Addresses specific skin concerns like dark spots and provides a luxurious glow Vogue
Final Market Score 100 76/100 (3.80/5) Strong contender in the premium skincare segment with innovative formulation and competitive pricing.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Innovative formulation with key ingredients like 24k gold and hyaluronic acid
    Sources: Gartner
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand reputation in skincare industry
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium skincare products in Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar luxury moisturizers in India
    Sources: Forbes
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing competition from other premium skincare brands offering similar benefits
    Sources: Harper's Bazaar
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses specific skin concerns like dark spots and provides a luxurious glow
    Sources: Vogue
Summary
Strong contender in the premium skincare segment with innovative formulation and competitive pricing.

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Price Comparison

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Rs.500.00 Rs.795.00

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Pilgrim 24k Gold Gel Moisturizer with Hyaluronic Acid Alpha Arbutin for men women 50gm Moisturizer for face Reduces dark spots Gives luxurious glow Non greasy

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Best price
Rs.500.00 Rs.795.00