Lakme Glitterati Gloss Liquid Liner Long Lasting Smudge Proof Intense Black Color Black 2 5 ml

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Long-lasting formula for all-day wear
  • Smudge-proof eyeliner for a flawless look
  • Intense black color adds drama to any makeup
  • Perfect for those who want a liner that lasts

Market-Based Score (India)

66/100 (3.30/5)
Decent
Lakme Glitterati Gloss Liquid Liner is well-positioned in the competitive Indian eyeliner market.
Rs.519.00 Rs.750.00
Best price from Amazon.in Amazon.in
Details

Lakme Glitterati Gloss Liquid Liner Long Lasting Smudge Proof Intense Black Color Black 2 5 ml

The Lakme Glitterati Gloss Liquid Liner is a long-lasting, smudge-proof eyeliner that comes in a bold intense black color. It is perfect for adding a touch of glamour to any makeup look.

Key Features: - Long-lasting formula - Smudge-proof for all-day wear - Intense black color for a dramatic look

For whom: This eyeliner is perfect for anyone who loves to experiment with different makeup looks and wants a liner that will last all day without smudging.

Pros: - Easy to apply with precision - Intense black color adds drama to any look - Long-lasting formula stays put all day

Cons: - Some users may find the formula to be too thick - May require multiple coats for a more intense look

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Long-lasting, smudge-proof, and intense black color are highly sought after features in Indian market. Vogue India
Brand Strength 20 18 Lakme is a well-established and trusted brand in India. Brand Equity
Category Momentum 20 15 Eyeliner category growing rapidly in Indian market. IDC
Price Positioning 20 10 Competitively priced compared to similar products in the market. Retail Today
Competition 10 0 Intense competition in the eyeliner segment with many players offering similar features. ET Retail
Use-case Advantage 5 3 Offers precise application for various eye makeup looks. Femina
Final Market Score 100 66/100 (3.30/5) Lakme Glitterati Gloss Liquid Liner is well-positioned in the competitive Indian eyeliner market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Long-lasting, smudge-proof, and intense black color are highly sought after features in Indian market.
    Sources: Vogue India
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Lakme is a well-established and trusted brand in India.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Eyeliner category growing rapidly in Indian market.
    Sources: IDC
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Retail Today
  • Competition 0/10
    Weight: 10
    Contribution: 0
    Rationale: Intense competition in the eyeliner segment with many players offering similar features.
    Sources: ET Retail
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Offers precise application for various eye makeup looks.
    Sources: Femina
Summary
Lakme Glitterati Gloss Liquid Liner is well-positioned in the competitive Indian eyeliner market.

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Where to Buy

Nykaa
₹375.00
2-4 days · ⭐ 4.2/5
Buy
Amazon India
₹350.00
2-3 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹399.00
N/A · ⭐ 4.3/5
-
Lifestyle
₹380.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
375.00 2-4 days 4.2/5 Buy Now
Amazon India
350.00 2-3 days 4.0/5 Buy Now
Shoppers Stop
399.00 N/A 4.3/5 -
Lifestyle
380.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.519.00 Rs.750.00

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Lakme Glitterati Gloss Liquid Liner Long Lasting Smudge Proof Intense Black Color Black 2 5 ml

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Best price
Rs.519.00 Rs.750.00