Insight Cosmetics On The Go Blush Stick Long Lasting Easy Color Payoff Infused with Vit E 6 5gm Pink Taffy
Smart Rank ⓘ
46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Long-lasting formula for all-day wear without touch-ups
- Easy color payoff for a natural flush of color
- Infused with Vitamin E for added skin benefits
- Convenient stick format ideal for on-the-go application
Market-Based Score (India)
76/100 (3.80/5)
Good value Strong brand and features position this blush stick well in the growing Indian market.
Rs.209.00 Rs.220.00
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Details
Insight Cosmetics On The Go Blush Stick Long Lasting Easy Color Payoff Infused with Vit E 6 5gm Pink Taffy
About Product: The Insight Cosmetics On The Go Blush Stick is a long-lasting blush stick that offers easy color payoff. Infused with Vitamin E, this blush stick not only adds a pop of color to your cheeks but also nourishes and hydrates your skin.Key Features: - Long-lasting formula - Easy color payoff - Infused with Vitamin E for added skin benefits - Convenient stick format for on-the-go application - Comes in the shade Pink Taffy (6.5gm)
For Whom: This blush stick is perfect for anyone looking for a quick and easy way to add a natural flush of color to their cheeks. Its creamy formula glides on smoothly and blends effortlessly, making it suitable for both makeup beginners and enthusiasts.
Pros: - Long-lasting formula means you won't have to touch up throughout the day - Easy color payoff for a natural-looking flush of color - Infused with Vitamin E for added skin benefits - Convenient stick format is travel-friendly and mess-free
Cons: - The shade Pink Taffy may not be suitable for those with very fair or very deep skin tones - Some users may prefer a powder blush for a more matte finish
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | Long-lasting color payoff and enriched with Vitamin E are key features in demand. | Kantar |
| Brand Strength | 20 | 18 | Established brand with good reputation in cosmetics industry. | Euromonitor |
| Category Momentum | 20 | 15 | Growing demand for face blush products in Indian market. | Mintel |
| Price Positioning | 20 | 10 | Competitively priced compared to similar blush sticks in the market. | GfK |
| Competition | 10 | 8 | Facing moderate competition from other popular blush stick brands. | IRI |
| Use-case Advantage | 5 | 5 | Convenient on-the-go application appeals to busy Indian consumers. | Nielsen |
| Final Market Score | 100 | 76/100 (3.80/5) | Strong brand and features position this blush stick well in the growing Indian market. | |
Market-Based Score
76/100 (3.80/5)
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Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Long-lasting color payoff and enriched with Vitamin E are key features in demand.Sources: Kantar -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Established brand with good reputation in cosmetics industry.Sources: Euromonitor -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for face blush products in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar blush sticks in the market.Sources: GfK -
Competition 8/10
Weight: 10Contribution: 8Rationale: Facing moderate competition from other popular blush stick brands.Sources: IRI -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Convenient on-the-go application appeals to busy Indian consumers.Sources: Nielsen
Summary
Strong brand and features position this blush stick well in the growing Indian market.
Quick Compare
Rs.220.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting color payoff
- Convenient on-the-go packaging
- Contains Vitamin E for added skincare benefits
⚠️ What to Watch
- Limited shade range
- May feel sticky on the skin
- Some users reported difficulty blending the product
Rs.249.00
⭐ Reviews Summary
✅ What Users Love
- Minimizes pores effectively
- Provides perfect coverage
- Gel-like texture is easy to apply
⚠️ What to Watch
- May not work well for all skin types
- Some users found the scent too strong
- Not long-lasting, requires frequent reapplication
Rs.249.00
⭐ Reviews Summary
✅ What Users Love
- Provides volumizing effect
- Smudge-free
- Long-wearing
⚠️ What to Watch
- Difficult to remove
- May clump
- Not completely water-resistant
Rs.299.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting color payoff
- Smooth application
- Natural finish
⚠️ What to Watch
- Limited shade range
- Some users experienced breakouts
- Packaging is not very sturdy
Where to Buy
Price Comparison
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Insight Cosmetics On The Go Blush Stick Long Lasting Easy Color Payoff Infused with Vit E 6 5gm Pink Taffy
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Rs.209.00 Rs.220.00 COD
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Insight Cosmetics On The Go Blush Stick Long Lasting Easy Color Payoff Infused with Vit E 6 5gm Pink Taffy
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