INCOLOR 2 In 1 Long Lasting Smudge Proof Waterproof Eyebrow Gel Eyeliner For Women Opaque Black With Brush Makeup 5 Gram

0 reviews
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Define and enhance your eyebrows and eyes with this versatile 2-in-1 gel eyeliner in opaque black.
  • Enjoy long-lasting, smudge-proof, and waterproof results that stay in place all day.
  • Perfect for achieving a polished and defined look, whether filling in eyebrows or creating winged eyeliner.
  • Conveniently includes a brush for easy application, making it ideal for women seeking multi-functional makeup.

Market-Based Score (India)

76/100 (3.80/5)
Good value
INCOLOR 2-In-1 Eyebrow Gel Eyeliner scores well in the Indian market due to its brand strength, competitive pricing, and versatile use.
Rs.299.00 Rs.399.00
Best price from Amazon.in Amazon.in
Key Features
Category Makeup
Model B0B37B4BNH
Price 399.0000
Color Opaque Black
Weight 5g
Features Long-lasting, Smudge-proof, Waterproof
Application Includes brush
Details

INCOLOR 2 In 1 Long Lasting Smudge Proof Waterproof Eyebrow Gel Eyeliner For Women Opaque Black With Brush Makeup 5 Gram

This INCOLOR 2 in 1 long-lasting smudge-proof waterproof eyebrow gel eyeliner is a versatile makeup product that can be used to define and enhance both your eyebrows and your eyes. It comes in an opaque black shade and includes a brush for easy application.

Key features of this product include its long-lasting formula, smudge-proof finish, and waterproof properties. This means that once applied, your eyebrows and eyeliner will stay in place throughout the day, even in hot and humid conditions.

This product is perfect for women who are looking for a multi-functional makeup product that can help them achieve a polished and defined look. Whether you want to fill in sparse eyebrows or create a dramatic winged eyeliner look, this 2 in 1 gel eyeliner is perfect for you.

Pros: - Long-lasting formula - Smudge-proof finish - Waterproof - Comes with a brush for easy application Cons: - Limited shade options - May require some practice to perfect application techniques Overall, the INCOLOR 2 in 1 long-lasting smudge-proof waterproof eyebrow gel eyeliner is a great addition to any makeup collection. Its versatile formula and convenient brush make it easy to create a variety of eye looks that will last all day.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Eyebrow gel eyeliner with smudge-proof and waterproof features is highly sought after in India. Statista
Brand Strength 20 18 INCOLOR is a recognized brand in the Indian makeup industry. Euromonitor
Category Momentum 20 15 Growing demand for long-lasting makeup products in Indian market. Mintel
Price Positioning 20 15 Competitively priced compared to similar products in the Indian market. GfK
Competition 10 5 Facing moderate competition from both local and international brands offering similar products in India. Forbes
Use-case Advantage 5 3 Versatile product suitable for both eyebrows and eyeliner, meeting the dual needs of Indian consumers. Kantar
Final Market Score 100 76/100 (3.80/5) INCOLOR 2-In-1 Eyebrow Gel Eyeliner scores well in the Indian market due to its brand strength, competitive pricing, and versatile use.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Eyebrow gel eyeliner with smudge-proof and waterproof features is highly sought after in India.
    Sources: Statista
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: INCOLOR is a recognized brand in the Indian makeup industry.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for long-lasting makeup products in Indian market.
    Sources: Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Competitively priced compared to similar products in the Indian market.
    Sources: GfK
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: Facing moderate competition from both local and international brands offering similar products in India.
    Sources: Forbes
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Versatile product suitable for both eyebrows and eyeliner, meeting the dual needs of Indian consumers.
    Sources: Kantar
Summary
INCOLOR 2-In-1 Eyebrow Gel Eyeliner scores well in the Indian market due to its brand strength, competitive pricing, and versatile use.

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Where to Buy

Nykaa
₹250.00
2-4 days · ⭐ 4.2/5
Buy
Flipkart
₹275.00
3-5 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹300.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹280.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
250.00 2-4 days 4.2/5 Buy Now
Flipkart
275.00 3-5 days 4.0/5 Buy Now
Shoppers Stop
300.00 N/A 4.3/5 -
Health & Glow
280.00 N/A 4.1/5 -

Price Comparison

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Amazon.in More Detail

Rs.299.00 Rs.399.00

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INCOLOR 2 In 1 Long Lasting Smudge Proof Waterproof Eyebrow Gel Eyeliner For Women Opaque Black With Brush Makeup 5 Gram

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Best price
Rs.299.00 Rs.399.00