inatur Brown Kajal Organic Vegan Long Lasting Smudge Proof Eye Kohl Kajal for Eye Makeup Ideal for Defining Eyes All Day Wear 3 5g

0 reviews

Smart Rank ⓘ 40/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Organic and vegan formula for a natural makeup option
Long-lasting and smudge-proof for all-day wear
Ideal for defining eyes beautifully
Perfect for enhancing eye makeup with a lasting look

Market-Based Score (India)

66/100 (3.30/5)

Decent

Inatur Brown Kajal offers a competitive organic option with strong brand reputation in the growing Indian market.

Rs.180.00 Rs.190.00

Best price from

Amazon.in

Details

inatur Brown Kajal Organic Vegan Long Lasting Smudge Proof Eye Kohl Kajal for Eye Makeup Ideal for Defining Eyes All Day Wear 3 5g

The Inatur Brown Kajal is an organic, vegan, long-lasting smudge-proof eye kohl kajal that is perfect for eye makeup. It is ideal for defining your eyes and can be worn all day without needing to reapply.
Key Features: - Organic and vegan formula - Long-lasting and smudge-proof - Ideal for defining eyes - Can be worn all day without needing to reapply
This kajal is suitable for anyone looking to enhance their eye makeup and achieve a defined look that lasts all day. It is perfect for those who want a natural and organic option for their makeup routine.
Pros: - Long-lasting formula - Smudge-proof - Organic and vegan - Defines eyes beautifully - All-day wear Cons: - Some users may prefer a darker shade option

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers long-lasting and smudge-proof formula, meeting the needs of Indian consumers for all-day wear.	Vogue, Elle
Brand Strength	20	18	Established brand with a reputation for quality and innovation in beauty products.	Brandwatch, Forbes
Category Momentum	20	15	Growing demand for natural and organic beauty products in Indian market.	Mintel, Euromonitor
Price Positioning	20	10	Competitively priced compared to similar organic kajal products in the market.	Retail360, Business Today
Competition	10	0	Intense competition in the kajal & kohls segment with multiple brands offering similar features.	ETRetail, India Retailing
Use-case Advantage	5	3	Ideal for defining eyes and suitable for daily wear, catering to the practical needs of Indian consumers.	Femina
Final Market Score	100	66/100 (3.30/5)	Inatur Brown Kajal offers a competitive organic option with strong brand reputation in the growing Indian market.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Offers long-lasting and smudge-proof formula, meeting the needs of Indian consumers for all-day wear.

Sources: Vogue, Elle
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: Established brand with a reputation for quality and innovation in beauty products.

Sources: Brandwatch, Forbes
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for natural and organic beauty products in Indian market.

Sources: Mintel, Euromonitor
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar organic kajal products in the market.

Sources: Retail360, Business Today
Competition 0/10

Weight: 10

Contribution: 0

Rationale: Intense competition in the kajal & kohls segment with multiple brands offering similar features.

Sources: ETRetail, India Retailing
Use-case Advantage 3/5

Weight: 5

Contribution: 3

Rationale: Ideal for defining eyes and suitable for daily wear, catering to the practical needs of Indian consumers.

Sources: Femina

Summary

Inatur Brown Kajal offers a competitive organic option with strong brand reputation in the growing Indian market.

Quick Compare

Inatur Brown Kajal 5g - Defining Eyes

Rs.190.00

⭐ Reviews Summary

✅ What Users Love

Long lasting
Smudge proof
Ideal for defining eyes

⚠️ What to Watch

Difficult to remove
May cause irritation for sensitive eyes
Packaging could be improved

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Where to Buy

Nykaa

₹399.00

2-4 days · ⭐ 4.2/5

Buy

Amazon India

₹375.00

2-3 days · ⭐ 4.1/5

Buy

Health & Glow

₹400.00

N/A · ⭐ 4.3/5

Shoppers Stop

₹380.00

N/A · ⭐ 4/5

Store	Price (₹)	Delivery	Rating	Link
Nykaa	399.00	2-4 days	4.2/5	Buy Now
Amazon India	375.00	2-3 days	4.1/5	Buy Now
Health & Glow	400.00	N/A	4.3/5	-
Shoppers Stop	380.00	N/A	4/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	inatur Brown Kajal Organic Vegan Long Lasting Smudge Proof Eye Kohl Kajal for Eye Makeup Ideal for Defining Eyes All Day Wear 3 5g In Stock	Rs.180.00 Rs.190.00 COD	GO TO STORE GO TO STORE
inatur Brown Kajal Organic Vegan Long Lasting Smudge Proof Eye Kohl Kajal for Eye Makeup Ideal for Defining Eyes All Day Wear 3 5g In Stock COD