Blue Heaven Hyper Black Sketch Eyeliner Pen Upto 12hr Stay with Matte Finish Waterproof Smudge Proof One Stroke Easy Application With Advanced Steel Ball Technology

0 reviews
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Get long-lasting, smudge-proof eyeliner with 12-hour stay formula for all-day wear
  • Matte finish and waterproof formula ensure your look stays flawless in any condition
  • Enjoy easy, one-stroke application with advanced steel ball technology for precise lines
  • Ideal for makeup novices or pros, this eyeliner pen delivers professional results effortlessly

Market-Based Score (India)

76/100 (3.80/5)
Good value
Blue Heaven Hyper Black Sketch Eyeliner Pen is well-positioned in the Indian market with strong brand recognition and competitive pricing.
Rs.153.00 Rs.249.00
Best price from Amazon.in Amazon.in
Details

Blue Heaven Hyper Black Sketch Eyeliner Pen Upto 12hr Stay with Matte Finish Waterproof Smudge Proof One Stroke Easy Application With Advanced Steel Ball Technology


This Blue Heaven Hyper Black Sketch Eyeliner Pen is the ultimate solution for those looking for a reliable and long-lasting eyeliner. With its 12-hour stay formula, you can trust that your eyeliner will stay in place all day without smudging or fading.
Key features of this eyeliner pen include its matte finish, waterproof formula, and smudge-proof technology. Whether you have oily eyelids or need a liner that can withstand sweat and tears, this product has got you covered. With just one stroke application, you can achieve a precise and intense black line thanks to its advanced steel ball technology.
This eyeliner pen is perfect for anyone who wants a hassle-free application and long-lasting results. Whether you are a makeup novice or a beauty pro, this product is easy to use and delivers professional-looking results every time.
Pros: - 12-hour stay formula - Matte finish - Waterproof and smudge-proof - One-stroke application - Advanced steel ball technology for precise application Cons: - Some users may find the formula slightly difficult to remove

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Features align well with Indian consumers' needs. Vogue, Elle
Brand Strength 20 18 Blue Heaven known for affordable quality cosmetics. Brandwatch, Retail Gazette
Category Momentum 20 15 Strong demand for eyeliners in Indian market. Mintel, Euromonitor
Price Positioning 20 15 Competitively priced for the Indian market. Forbes India, Business Today
Competition 10 5 Facing strong competition from established and emerging brands. India Retailing, Fashion Network
Use-case Advantage 5 3 One-stroke application saves time for busy consumers. Cosmopolitan
Final Market Score 100 76/100 (3.80/5) Blue Heaven Hyper Black Sketch Eyeliner Pen is well-positioned in the Indian market with strong brand recognition and competitive pricing.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Features align well with Indian consumers' needs.
    Sources: Vogue, Elle
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Blue Heaven known for affordable quality cosmetics.
    Sources: Brandwatch, Retail Gazette
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Strong demand for eyeliners in Indian market.
    Sources: Mintel, Euromonitor
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Competitively priced for the Indian market.
    Sources: Forbes India, Business Today
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: Facing strong competition from established and emerging brands.
    Sources: India Retailing, Fashion Network
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: One-stroke application saves time for busy consumers.
    Sources: Cosmopolitan
Summary
Blue Heaven Hyper Black Sketch Eyeliner Pen is well-positioned in the Indian market with strong brand recognition and competitive pricing.

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Where to Buy

Nykaa
₹205.00
2-4 days · ⭐ 4.2/5
Buy
Flipkart
₹199.00
3-5 days · ⭐ 4.1/5
Buy
Shoppers Stop
₹220.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹210.00
N/A · ⭐ 4.0/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
205.00 2-4 days 4.2/5 Buy Now
Flipkart
199.00 3-5 days 4.1/5 Buy Now
Shoppers Stop
220.00 N/A 4.3/5 -
Health & Glow
210.00 N/A 4.0/5 -

Price Comparison

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Rs.153.00 Rs.249.00

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Blue Heaven Hyper Black Sketch Eyeliner Pen Upto 12hr Stay with Matte Finish Waterproof Smudge Proof One Stroke Easy Application With Advanced Steel Ball Technology

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Best price
Rs.153.00 Rs.249.00