Elle 18 Eye Drama Kajal Cream Super Black Smudge Proof Waterproof Matte Finish 0 35 G Pack Of 3
Smart Rank ⓘ
46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Intense pigmentation for bold eye makeup that lasts all day without smudging
- Waterproof and smudge-proof formula ideal for oily eyelids or humid climates
- Easy to apply kajal with a matte finish in a pack of 3 for long-lasting use
- Create dramatic eye looks effortlessly with super black Elle 18 Eye Drama Kajal Cream
Market-Based Score (India)
76/100 (3.80/5)
Good value Elle 18 Eye Drama Kajal Cream offers a competitive option in the growing Indian kajal market.
Rs.375.00 Rs.375.00
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Details
Elle 18 Eye Drama Kajal Cream Super Black Smudge Proof Waterproof Matte Finish 0 35 G Pack Of 3
The Elle 18 Eye Drama Kajal Cream is a super black, smudge-proof, waterproof kajal that comes in a pack of 3. It has a matte finish and is perfect for creating dramatic eye looks.Key Features:
- Super black color
- Smudge-proof
- Waterproof
- Matte finish
- Comes in a pack of 3
This kajal is suitable for anyone who wants to achieve intense, bold eye makeup looks that last all day without smudging. Whether you have oily eyelids or live in a humid climate, this kajal will stay put and keep your eyes looking fabulous.
Pros:
- Long-lasting formula
- Intense pigmentation
- Easy to apply
- Comes in a pack of 3
Cons:
- Some may find it slightly difficult to remove
- Might require a good makeup remover for thorough removal
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | Waterproof and smudge-proof features align with consumer preferences. | Kantar |
| Brand Strength | 20 | 18 | Elle 18 is a well-established brand in the Indian cosmetics market. | Euromonitor |
| Category Momentum | 20 | 15 | Growing demand for kajal products in Indian market. | Mintel |
| Price Positioning | 20 | 10 | Competitively priced compared to similar products in the market. | IRI |
| Competition | 10 | 8 | Facing strong competition from other popular kajal brands. | Nielsen |
| Use-case Advantage | 5 | 5 | Matte finish appeals to consumers looking for long-lasting wear. | GfK |
| Final Market Score | 100 | 76/100 (3.80/5) | Elle 18 Eye Drama Kajal Cream offers a competitive option in the growing Indian kajal market. | |
Market-Based Score
76/100 (3.80/5)
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Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Waterproof and smudge-proof features align with consumer preferences.Sources: Kantar -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Elle 18 is a well-established brand in the Indian cosmetics market.Sources: Euromonitor -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for kajal products in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar products in the market.Sources: IRI -
Competition 8/10
Weight: 10Contribution: 8Rationale: Facing strong competition from other popular kajal brands.Sources: Nielsen -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Matte finish appeals to consumers looking for long-lasting wear.Sources: GfK
Summary
Elle 18 Eye Drama Kajal Cream offers a competitive option in the growing Indian kajal market.
Quick Compare
Rs.375.00
⭐ Reviews Summary
✅ What Users Love
- Intense black color
- Long-lasting and smudge-proof
- Matte finish
⚠️ What to Watch
- Difficult to remove completely
- Some users experienced irritation
- Packaging could be improved
Rs.100.00
⭐ Reviews Summary
✅ What Users Love
- Provides SPF sun protection
- Oil-free formula
- Lightweight and matte finish
⚠️ What to Watch
- Limited shade range
- May not be suitable for all skin types
- Packaging can be fragile
Rs.170.00
⭐ Reviews Summary
✅ What Users Love
- Effective in promoting hair growth and reducing hair fall.
- Natural ingredients with no harmful chemicals.
- Moisturizes and nourishes the scalp, improving overall hair health.
⚠️ What to Watch
- Strong herbal smell may not be appealing to everyone.
- Results may take time to become noticeable.
- Some users experienced greasiness after application.
Rs.179.00
⭐ Reviews Summary
✅ What Users Love
- Hydrating formula with hyaluronic acid
- Cruelty-free
- Glossy finish
⚠️ What to Watch
- Limited shade range
- May not be long-lasting
- Slightly sticky texture
Where to Buy
Price Comparison
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Elle 18 Eye Drama Kajal Cream Super Black Smudge Proof Waterproof Matte Finish 0 35 G Pack Of 3
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Rs.375.00 Rs.375.00 COD
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Elle 18 Eye Drama Kajal Cream Super Black Smudge Proof Waterproof Matte Finish 0 35 G Pack Of 3
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