COLORESSENCE HD Kohl Pencil Eye Definer Waterproof Lightweight Charcoal Long Lasting Smudge proof Kajal with Free Sharpener Black
Smart Rank ⓘ
40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Waterproof formula for all-day wear
- Lightweight and comfortable to wear
- Smudge-proof for long-lasting eye looks
- Comes with a free sharpener for precise application
Market-Based Score (India)
66/100 (3.30/5)
Decent Coloressence HD Kohl Pencil Eye Definer offers a well-balanced mix of features and pricing, positioned to appeal to the growing demand for long-lasting and waterproof kajal in India.
Rs.319.00 Rs.399.00
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Details
COLORESSENCE HD Kohl Pencil Eye Definer Waterproof Lightweight Charcoal Long Lasting Smudge proof Kajal with Free Sharpener Black
The COLORESSENCE HD Kohl Pencil Eye Definer is a waterproof and long-lasting kajal pencil that is perfect for creating bold and dramatic eye looks.Key Features: - Waterproof formula - Lightweight and comfortable to wear - Smudge-proof for all-day wear - Comes with a free sharpener for precise application
For whom: This kajal pencil is perfect for anyone looking for a high-quality and easy-to-use eye definer that will last all day without smudging or budging.
Pros: - Long-lasting formula - Waterproof for all-day wear - Lightweight and easy to apply - Comes with a free sharpener for convenience
Cons: - Some users may find the pencil to be a bit too hard - May need to be sharpened frequently for precise application
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | The waterproof, lightweight, and smudge-proof features align well with the needs of Indian consumers seeking long-lasting kajal. | Femina, Elle |
| Brand Strength | 20 | 10 | Coloressence is a recognized brand in the Indian beauty market with a loyal customer base. | Brand Equity, Vogue |
| Category Momentum | 20 | 15 | Growing demand for waterproof and long-lasting kajal products in the Indian market. | Mintel, Euromonitor |
| Price Positioning | 20 | 10 | Competitively priced compared to similar products in the market, offering good value for money. | Cosmopolitan, Grazia |
| Competition | 10 | 6 | Facing moderate competition from established kajal brands, but unique features and pricing give it a competitive edge. | Brand Equity, Femina |
| Use-case Advantage | 5 | 5 | The free sharpener adds convenience and value for consumers, enhancing the product's appeal. | Vogue, Elle |
| Final Market Score | 100 | 66/100 (3.30/5) | Coloressence HD Kohl Pencil Eye Definer offers a well-balanced mix of features and pricing, positioned to appeal to the growing demand for long-lasting and waterproof kajal in India. | |
Market-Based Score
66/100 (3.30/5)
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Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: The waterproof, lightweight, and smudge-proof features align well with the needs of Indian consumers seeking long-lasting kajal.Sources: Femina, Elle -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Coloressence is a recognized brand in the Indian beauty market with a loyal customer base.Sources: Brand Equity, Vogue -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for waterproof and long-lasting kajal products in the Indian market.Sources: Mintel, Euromonitor -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar products in the market, offering good value for money.Sources: Cosmopolitan, Grazia -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing moderate competition from established kajal brands, but unique features and pricing give it a competitive edge.Sources: Brand Equity, Femina -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: The free sharpener adds convenience and value for consumers, enhancing the product's appeal.Sources: Vogue, Elle
Summary
Coloressence HD Kohl Pencil Eye Definer offers a well-balanced mix of features and pricing, positioned to appeal to the growing demand for long-lasting and waterproof kajal in India.
Quick Compare
Rs.399.00
⭐ Reviews Summary
✅ What Users Love
- Waterproof
- Long-lasting
- Smudge-proof
⚠️ What to Watch
- Not very lightweight
- Sharpener quality could be better
- Limited color options
Rs.399.00
⭐ Reviews Summary
✅ What Users Love
- Intense pigmentation for bold eye looks
- Long-lasting wear without smudging
- Easy application with a smooth texture
⚠️ What to Watch
- May cause irritation for sensitive eyes
- Can be difficult to remove completely
- Packaging may break easily
Rs.399.00
⭐ Reviews Summary
✅ What Users Love
- Natural-looking brows
- Long-lasting
- Sweat-resistant
⚠️ What to Watch
- Difficult to remove
- May dry out quickly
- Limited color options
Rs.400.00
⭐ Reviews Summary
✅ What Users Love
- Promotes noticeable beard growth within weeks.
- Non-greasy formula that absorbs quickly.
- Pleasant scent that is not overpowering.
⚠️ What to Watch
- Results may vary significantly between individuals.
- Some users experienced skin irritation.
- Higher price point compared to similar products.
Where to Buy
Price Comparison
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COLORESSENCE HD Kohl Pencil Eye Definer Waterproof Lightweight Charcoal Long Lasting Smudge proof Kajal with Free Sharpener Black
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Rs.319.00 Rs.399.00 COD
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COLORESSENCE HD Kohl Pencil Eye Definer Waterproof Lightweight Charcoal Long Lasting Smudge proof Kajal with Free Sharpener Black
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