blue heaven cosmetic blue haven mascara 6 5ml eyeliner water proof 7 ml Pack of 2

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blue heaven cosmetic blue haven mascara 6 5ml eyeliner water proof 7 ml Pack of 2
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enhance your eye makeup with this pack of 2: mascara for volume and length, and a smudge-proof eyeliner.
  • Affordable duo for everyday wear, perfect for makeup enthusiasts and beginners alike.
  • Long-lasting formulas that stay put all day without smudging or fading.
  • Easy-to-use applicators make application hassle-free for a dramatic eye look.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Blue Heaven Waterproof Mascara and Eyeliner Duo well-positioned in growing Indian market.

⭐ Reviews Summary

✅ What Users Love

  • Long-lasting waterproof formula
  • Convenient duo pack
  • Easy to apply

⚠️ What to Watch

  • Some users experienced smudging
  • Not suitable for sensitive eyes
  • Eyeliner may dry out quickly
Rs.130.00 Rs.130.00
Best price from Amazon.in Amazon.in
Key Features
Category Cosmetics
Product Type Mascara and Eyeliner Duo
Mascara Volume 6.5ml
Eyeliner Volume 7ml
Waterproof Yes
Long-lasting Yes
Application Easy
Price 130.0000
Details

blue heaven cosmetic blue haven mascara 6 5ml eyeliner water proof 7 ml Pack of 2

Blue Heaven Cosmetics brings you a pack of 2 essential eye makeup products - mascara and eyeliner. The mascara comes in a 6.5ml tube, while the eyeliner is a water-proof formula in a 7ml packaging.

Key Features: - The mascara adds volume and length to your lashes, giving you a fluttery and dramatic look. - The water-proof eyeliner is long-lasting and does not smudge or fade throughout the day. - Both products are easy to apply and suitable for everyday wear.

For whom: This pack is perfect for anyone who loves to accentuate their eyes with makeup. Whether you are a makeup enthusiast or a beginner, these products are user-friendly and deliver great results.

Pros: - Affordable pricing for two essential eye makeup products. - Long-lasting formulas that stay put all day. - Easy to use applicators for hassle-free application.

Cons: - Some users may find the mascara formula to be a bit clumpy. - The eyeliner may require multiple strokes for a bolder look.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Waterproof mascara and eyeliner duo is popular in India. Kantar
Brand Strength 20 10 Blue Heaven is a recognized brand in Indian cosmetics market. Euromonitor
Category Momentum 20 15 Strong growth in mascara segment in Indian market. Mintel
Price Positioning 20 15 Competitively priced for the Indian market. GfK
Competition 10 1 Facing strong competition from established brands in India. IRI
Use-case Advantage 5 5 Convenient 2-in-1 product appeals to Indian consumers. Nielsen
Final Market Score 100 66/100 (3.30/5) Blue Heaven Waterproof Mascara and Eyeliner Duo well-positioned in growing Indian market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Waterproof mascara and eyeliner duo is popular in India.
    Sources: Kantar
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Blue Heaven is a recognized brand in Indian cosmetics market.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Strong growth in mascara segment in Indian market.
    Sources: Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Competitively priced for the Indian market.
    Sources: GfK
  • Competition 1/10
    Weight: 10
    Contribution: 1
    Rationale: Facing strong competition from established brands in India.
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Convenient 2-in-1 product appeals to Indian consumers.
    Sources: Nielsen
Summary
Blue Heaven Waterproof Mascara and Eyeliner Duo well-positioned in growing Indian market.

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Where to Buy

Nykaa
₹199.00
2-4 days · ⭐ 4.2/5
Buy
Flipkart
₹225.00
3-5 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹250.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹210.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
199.00 2-4 days 4.2/5 Buy Now
Flipkart
225.00 3-5 days 4.0/5 Buy Now
Shoppers Stop
250.00 N/A 4.3/5 -
Health & Glow
210.00 N/A 4.1/5 -

Price Comparison

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blue heaven cosmetic blue haven mascara 6 5ml eyeliner water proof 7 ml Pack of 2

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Rs.130.00 Rs.130.00