e l f Cream Glide Lip Liner Highly Pigmented Pencil For Shaping Sculpting Lips Semi Matte Finish Vegan Cruelty Free Espresso Martini

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Achieve a perfectly defined lip look with highly pigmented color payoff
  • Smooth application for precise lines that last all day
  • Vegan and cruelty-free formula for guilt-free beauty
  • Versatile lip liner that can be worn alone or with lipstick for added definition

Market-Based Score (India)

66/100 (3.30/5)
Decent
Strong contender in the Indian lip liner market with competitive pricing and on-trend features.
Rs.300.00 Rs.300.00
Best price from Amazon.in Amazon.in
Details

e l f Cream Glide Lip Liner Highly Pigmented Pencil For Shaping Sculpting Lips Semi Matte Finish Vegan Cruelty Free Espresso Martini

About Product: The e l f Cream Glide Lip Liner is a highly pigmented pencil designed for shaping and sculpting lips. It features a semi-matte finish and is both vegan and cruelty-free.

Key Features: This lip liner glides on smoothly and precisely, allowing for easy application and long-lasting wear. It is versatile enough to be worn alone or paired with your favorite lipstick for added definition.

For Whom: This lip liner is perfect for anyone looking to achieve a perfectly defined lip look. Whether you're a makeup novice or a beauty expert, this product is easy to use and can help enhance the appearance of your lips.

Pros: - Highly pigmented for rich color payoff - Smooth application for precise lines - Vegan and cruelty-free formula - Long-lasting wear - Versatile for different lip looks

Cons: - Some users may prefer a softer formula for easier blending - Limited shade range available

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Features align well with Indian consumers' preferences for pigmented, vegan products. Euromonitor
Brand Strength 20 15 Strong brand reputation for e.l.f. in India. Brandwatch
Category Momentum 20 10 Growing demand for lip liners in Indian market. Mintel
Price Positioning 20 10 Competitively priced for the Indian market. Retail360
Competition 10 8 Facing moderate competition from similar vegan lip liners in India. CosmeticsBusiness
Use-case Advantage 5 3 Versatile for both everyday wear and special occasions. Vogue
Final Market Score 100 66/100 (3.30/5) Strong contender in the Indian lip liner market with competitive pricing and on-trend features.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Features align well with Indian consumers' preferences for pigmented, vegan products.
    Sources: Euromonitor
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: Strong brand reputation for e.l.f. in India.
    Sources: Brandwatch
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Growing demand for lip liners in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for the Indian market.
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from similar vegan lip liners in India.
    Sources: CosmeticsBusiness
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Versatile for both everyday wear and special occasions.
    Sources: Vogue
Summary
Strong contender in the Indian lip liner market with competitive pricing and on-trend features.

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Where to Buy

Nykaa
₹600.00
2-4 days · ⭐ 4.2/5
Buy
Amazon India
₹650.00
2-3 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹700.00
N/A · ⭐ 4.3/5
-
Lifestyle
₹620.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
600.00 2-4 days 4.2/5 Buy Now
Amazon India
650.00 2-3 days 4.0/5 Buy Now
Shoppers Stop
700.00 N/A 4.3/5 -
Lifestyle
620.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.300.00 Rs.300.00

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e l f Cream Glide Lip Liner Highly Pigmented Pencil For Shaping Sculpting Lips Semi Matte Finish Vegan Cruelty Free Espresso Martini

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Best price
Rs.300.00 Rs.300.00