Colors Queen Cushion Beauty Concealer 02 Ivory
Smart Rank ⓘ
40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Conceal dark circles, blemishes, and redness with full coverage and a natural finish
- Easy-to-use cushion applicator for smooth blending and flawless look all day long
- Suitable for all skin types and tones, including dry, oily, and combination skin
- Lightweight formula provides full coverage, long-lasting wear, and easy blending
Market-Based Score (India)
66/100 (3.30/5)
Decent Colors Queen Cushion Beauty Concealer in Shade 02 Ivory is well-positioned in the growing Indian market for concealers.
Details
Colors Queen Cushion Beauty Concealer 02 Ivory
About Product: This Colors Queen Cushion Beauty Concealer in the shade 02 Ivory is a versatile product that can be used to conceal any imperfections on the skin. Whether it's dark circles, blemishes, or redness, this cushion concealer provides full coverage and a natural finish.Key Features: The cushion applicator makes it easy to apply and blend the concealer smoothly onto the skin. The formula is lightweight and long-lasting, giving you a flawless look throughout the day.
For whom: This concealer is suitable for all skin types and tones. Whether you have dry, oily, or combination skin, this product will work well for you. It is also perfect for those looking for a quick and easy way to cover up imperfections on the go.
Pros: - Full coverage - Lightweight formula - Long-lasting - Easy to blend
Cons: - Limited shade range - Cushion applicator may not be for everyone
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Shade 02 Ivory matches well with Indian skin tones. | Vogue India |
Brand Strength | 20 | 10 | Colors Queen gaining popularity among Indian consumers. | Brandwatch |
Category Momentum | 20 | 15 | Concealer category growing rapidly in Indian market. | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar products in market. | Retail Today |
Competition | 10 | 8 | Facing strong competition from established international brands. | Cosmetics Business |
Use-case Advantage | 5 | 3 | Offers long-lasting coverage suitable for Indian weather conditions. | Beauty Insider |
Final Market Score | 100 | 66/100 (3.30/5) | Colors Queen Cushion Beauty Concealer in Shade 02 Ivory is well-positioned in the growing Indian market for concealers. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Shade 02 Ivory matches well with Indian skin tones.Sources: Vogue India -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Colors Queen gaining popularity among Indian consumers.Sources: Brandwatch -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Concealer category growing rapidly in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar products in market.Sources: Retail Today -
Competition 8/10
Weight: 10Contribution: 8Rationale: Facing strong competition from established international brands.Sources: Cosmetics Business -
Use-case Advantage 3/5
Weight: 5Contribution: 3Rationale: Offers long-lasting coverage suitable for Indian weather conditions.Sources: Beauty Insider
Summary
Colors Queen Cushion Beauty Concealer in Shade 02 Ivory is well-positioned in the growing Indian market for concealers.
Quick Compare

Rs.225.00
⭐ Reviews Summary
✅ What Users Love
- Good coverage
- Long-lasting
- Easy to apply
⚠️ What to Watch
- Limited shade range
- Can feel heavy on the skin
- May crease throughout the day

Rs.249.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting fragrance
- Pleasant scent combination
- Good value for the price
⚠️ What to Watch
- Some users found the scent too strong
- Packaging could be improved
- Not suitable for sensitive skin

Rs.249.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting
- Smudge-proof
- Waterproof
⚠️ What to Watch
- Difficult to remove
- May require multiple applications for intense color
- Some users experienced irritation
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Colors Queen Cushion Beauty Concealer 02 Ivory
In Stock
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Rs.150.00 Rs.225.00 COD
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Colors Queen Cushion Beauty Concealer 02 Ivory
In Stock
COD
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